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Authors: 10 Million Readers Await

The Publicity Hound’s
Tips of the Week
Issue #639 Aug. 18, 2012

Publisher: Joan Stewart

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“Tips, Tricks and Tools for Free Publicity”

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In This Issue
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1. Authors: 10 Million Readers Await

2. Social Media Introvert or Extrovert?

3. New Posts at My Blog

4. Hound Joke of the Week

This Week in the Hound House:

Merci for all the zucchini recipes. I’m grating, chopping,
slicing and eating my way through my three giant courgette
(French for zucchini).

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1. Authors: 10 Million Readers Await
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Goodreads, the giant book review site, hit 10 million members
this week.

Those bookworms and casual readers are chatting up their summer
reads. They’re searching for their favorite authors at that site
so they can find out what THEY’RE reading.

They’re joining the more than 20,000 book clubs, from virtual
groups to small, in-person book clubs.

Six books are added on Goodreads every second. The phenomenal
growth of this site, and the ease with which you can find your
niche audience, are two reasons I’ve been recommending it as a
powerful alternative to waiting around for a big newspaper or
magazine to review your book.

If you aren’t taking advantage of every feature in Goodreads’
author program, you’re missing out on scores of new readers and
leaving money on the table.

But Goodreads isn’t the only site where readers gather.

I found numerous online book groups, book review sites, book
forums and online book clubs. Some of them serve specific niches
like romance, poetry, business, small press, the arts and sci-fi.
A few are devoted only to librarians who can become your biggest
advocates.

I explained the sites I found and shared dozens of tips on how to
best use them find readers who want what you’ve written. You can
order the video replay of “Where to Find Millions of Readers
Online to Review, Recommend & Buy Your Books” at
http://publicityhound.com/publicity-products/marketing-tapes/bookreviewsites.htm

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2. Social Media Introvert or Extrovert?
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Did you claim all the freebies that Don Crowther, my mastermind
coach, is offering, including his newest video that pinpoints why
many extroverts aren’t making any money from social media?

They include a template that makes creating a social media system
really easy, and he walks you step-by-step through the process of
how to use it.

If you missed the first two videos, click below, and scroll down.
You’ll see them on the right side. Don’s going to be sponsoring a
free webinar soon in which he’ll answer all your social media
questions. More on that later.

http://publicityhound.net/go/don-crowther-video-3/

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3. New Posts at My Blog
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These are great for retweeting, and sharing on Facebook and
LinkedIn.

Free template for a targeted social media system
http://publicityhound.net/?p=12329

This question will make the media fall in love with you
http://publicityhound.net/?p=12354

Publicity on NPR is easier if you follow these 3 steps
http://publicityhound.net/?p=12308

Use ‘submit a news tip’ forms at media websites
http://publicityhound.net/?p=12280

Dog Tweets: The 5 funniest Twitter accounts
http://publicityhound.net/?p=12368

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4. Hound Joke of the Week
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Actual classified ad that appeared in a weekly newspaper in Ohio:

FREE to a good home: Domestic tan male. Neutered and declawed.
Has shots.

Dog Jokes & Quotes Ebook: 170+ G-rated dog jokes and quotes,
perfect for a dog-lover, your favorite vet, or just for a few
good laughs: http://publicityhound.com/dogjokebook/

by Joan Stewart on August 18, 2012

Filed Under: Publicity Tips Tagged With: Book Promotion, how to get free publicity, pitching the media, Publicity Tips, social media

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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