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Publicity Hound Archives

Video Marketing

What the Emmys Teach You About Video

The Publicity Hound’s Tips of the Week

– Issue #1260 Sept. 22, 2018

  1. What the Emmys Teach You About Video
  2. National Publicity Summit
  3. Are Paid Book Reviews Worth It?
  4. Hound Video of the Week

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A Must for Media Interviews

The Publicity Hound’s Tips of the Week

– Issue #1205 March 13, 2018

  1. A Must for Media Interviews
  2. Sell Your Book to 4,000 Libraries
  3. Tips for Vertical Videos
  4. Hound Video of the Week

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21 Ways to Use a Free, Easy Tool for Screen-capture Video

Screen-capture software gives you the ability to record what you see on your screen and turn it into a video: perfect if you do training.  The problem is, fancy programs like Camtasia, which I’ve been using for more than a decade, have a long learning curve because they offer so many options like fade in… Read More

Offer Bloggers a Contest Prize

The Publicity Hound’s Tips of the Week

– Issue #1062 Oct. 8, 2016

  1. Offer Bloggers a Contest Prize
  2. Marketing Video Tool
  3. Your Name Misspelled
  4. Hound Video of the Week

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Best Apps for PR & Publicity

The Publicity Hound’s Tips of the Week

– Issue #1020 May 14, 2016

  1. Best Apps for PR & Publicity
  2. Amazon’s New Video Service
  3. Replay: How to Use CreateSpace
  4. Hound Video of the Week

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2 Important Deadlines

Issue #729 June 29, 2013 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue 2 Important Deadlines Event Promotion Tip New Posts at My Blog Hound Video of the Week This Weekend in the Hound House: Thanks to Christine Bufffaloe of Serenity Virtual Assistant Services for pointing out Rustoleum’s Glow in… Read More

“I Love My Library” Video Contest offers $10,000 prize

If you work, read or do anything else at a library you love, or your kids do, generate publicity for the library and a big, fat cash prize by entering and winning the “I Love My Library” contest. It’s sponsored by Thomson Gale, the company that publishes reference materials for libraries. Whether it’s your favorite neighborhood library, you… Read More

Product promotion: How to use online video

If you’re working on a new product and you’ll need ideas on how to promote it, tune in to a free webinar at 1 PM Eastern Time tomorrow, sponsored by Bulldog Reporter and The NewsMarket, the media’s online source for free video. It’s called “Mastering Online Video to Launch New Products: How PR Can Create Compelling… Read More

Video-sharing websites go beyond YouTube

YouTube isn’t the only video-sharing website. Check out these 10 others, courtesy of Sree Sreenivasan, at left, technology reporter for WNBC.com and WNBC-TV in New York City. He also teaches journalism at Columbia University. Using video in your press releases is a very effective way to promote your business, or your product, service, cause or issue. It’s… Read More

Author reads to kids on YouTube

Author Dora Crow wrote to tell me about a clever way she’s using YouTube to promote her book. She writes: “In order to share the story of Winky & Wonder, I’ve begun reading my children’s book on YouTube as an online ‘Children’s Storytime.’ I uploaded the prologue a few days ago, and today I uploaded the… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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