The Publicity Hound’s Tips of the Week
– Issue #1260 Sept. 22, 2018
- What the Emmys Teach You About Video
- National Publicity Summit
- Are Paid Book Reviews Worth It?
- Hound Video of the Week
Screen-capture software gives you the ability to record what you see on your screen and turn it into a video: perfect if you do training. The problem is, fancy programs like Camtasia, which I’ve been using for more than a decade, have a long learning curve because they offer so many options like fade in… Read More
Issue #729 June 29, 2013 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue 2 Important Deadlines Event Promotion Tip New Posts at My Blog Hound Video of the Week This Weekend in the Hound House: Thanks to Christine Bufffaloe of Serenity Virtual Assistant Services for pointing out Rustoleum’s Glow in… Read More
If you work, read or do anything else at a library you love, or your kids do, generate publicity for the library and a big, fat cash prize by entering and winning the “I Love My Library” contest. It’s sponsored by Thomson Gale, the company that publishes reference materials for libraries. Whether it’s your favorite neighborhood library, you… Read More
If you’re working on a new product and you’ll need ideas on how to promote it, tune in to a free webinar at 1 PM Eastern Time tomorrow, sponsored by Bulldog Reporter and The NewsMarket, the media’s online source for free video. It’s called “Mastering Online Video to Launch New Products: How PR Can Create Compelling… Read More
YouTube isn’t the only video-sharing website. Check out these 10 others, courtesy of Sree Sreenivasan, at left, technology reporter for WNBC.com and WNBC-TV in New York City. He also teaches journalism at Columbia University. Using video in your press releases is a very effective way to promote your business, or your product, service, cause or issue. It’s… Read More
Author Dora Crow wrote to tell me about a clever way she’s using YouTube to promote her book. She writes: “In order to share the story of Winky & Wonder, I’ve begun reading my children’s book on YouTube as an online ‘Children’s Storytime.’ I uploaded the prologue a few days ago, and today I uploaded the… Read More
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