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Publicity Hound Archives

Twitter Promotion

5 Twitter resolutions that will help you tweet smarter

Here are five things to consider doing differently on Twitter this year. They’ll help you gain traction, see a bigger return on your investment of time, generate more retweets and gain more followers. If you can’t do all of these regularly, at the very least, start doing some of them once a week, and then increase… Read More

13 ways to cross-promote on social media sites

If you’re like me, you sometimes spend so much time and effort trying to understand the minutiae on a site like Facebook, that you forget to let your regular customers know where to find you there. Here are 13 ways to create a trail of digital bread crumbs that will let your friends, followers and… Read More

5 ways to use Twitter lists for PR, marketing, spying

Anne Deeter Gallaher has written a helpful blog post on How to add Twitter to your PR to mix in 9 easy steps. I commented and suggested using Twitter lists these five ways. All were discussed in more detail during the webinar I hosted on How to Use Twitter Lists &  Directories to Generate Publicity &… Read More

5 ways to use social media sites to promote your events

By Joan Stewart The next time you sponsor a live or a virtual event, don’t forget all the ways you can use social media sites to promote them. Here are five, which I’ll discuss in more detail when I present the webinar “50+ Places Online to Promote Your Live &  Virtual Events to Reach Your… Read More

Consultant needs help launching new product for biz leaders

Anne Graham of Vancover, British Columbia writes: “I’ve developed a great toolkit for business leaders with 33 specific techniques they can use to lead their firms out of the recession.  It’s called “Recession Proof and Recovery Ready: The 91 Day Business Tune-up Toolkit.”  It’s a 314-page physical product, stuffed full of every instruction, checklist, etc.… Read More

Creator of novelty soaps needs social media, marketing advice

Cindy Tollen of El Paso, Texas writes: “I am a one woman shop at SudznBubbles.com and I sell custom and novelty glycerine soap products, bath salts, body butter and lip balm—some of it around a food theme.  You can buy a soap that looks like a piece of lucious peach pie, a cupcake or a… Read More

Web designer needs marketing ideas—tips, anyone?

Alissa Rothstein of Alissa Rothstein Design Studio in Woodbridge, NJ, writes: “I am a graphic/web designer, and I’m stuck when it comes to marketing. “I’ve tried email blasts to different industries, postcard mailings, and am a member of the Chamber of Commerce which, incidentally, had promised but never provided any leads. “I am not really targeting… Read More

More tips, ideas on how to use Twitter

Since finishing my special report two days ago on how to use Twitter for business,  I came across several other interesting items related to Twitter: –Earlier today, when content strategist and blogger Amy Gahran was working in her home office in Boulder, Colorado, she learned about an approaching tornado via Twitter.  In an article at the Poynter website, she detailed her… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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