Press Releases

Why holding a press conference can backfire

You win an industry award and you’re so tickled that you can hardly wait to call a press conference. Problem is, you’re only one that’s excited. Your publicist, in fact, is reluctant, because she thinks a press conference sounds, well, so old-fashioned. That’s what happened this week to a publicist who’s one my readers. Her… Read More

Fast Company Wants Your Photo

The Publicity Hound’s Tips of the Week Issue #512 July 6, 2010 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” ========================================== =================================== In This Issue =================================== 1. Fast Company Wants Your Photo 2. Piggyback onto the Heat Wave 3. Start Your Online TV Show Quickly 4. Create a Memorable Tagline 5. Bad… Read More

BP’s Fake Twitter Account

The Publicity Hound’s Tips of the Week Issue #507 June 1, 2010 Publisher: Joan Stewart mailto:JStewart@PublicityHound.com http://publicityhound.com/ http://www.publicityhound.mobi/ http://www.publicityhound.net/ (Blog) http://www.publicityarticles.net/ (Ezine Archives) ========================================== “Tips, Tricks and Tools for Free Publicity” Receive this ezine direct to your desktop http://www.publicityarticles.net/feed/rss/ =================================== In This Issue =================================== 1. BP’s Fake Twitter Account 2. Publicize Your Social Media… Read More

5 Facebook Security Dangers

The Publicity Hound’s Tips of the Week Issue #503 May 4, 2010 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. 5 Facebook Security Dangers 2. Press Release & Pitching Problems 3. State of the Plate Survey 4. Webinars & Teleseminars 5. Promoting Job Training 6. Help… Read More

9 of 10 pet owners say ‘I love you’ to their dogs & cats

If you have a dog or cat, I’m betting that, at least once, you’ve looked it in the eyes and said “I love you.” That’s because a clever survey by Iams, the pet food company, showed that 91 percent of customers it contacted several years ago admitted whispering those three little words to their furry… Read More

Questions to ask press release writing services

If you hate writing press releases and you’d rather hire someone to write one for you, you need to know exactly what the fee includes. Michelle M. Wicmandy interviewed me for an article on online press releases in the May 2010 issue of Website magazine. I gave her this list of questions you should ask… Read More

75 sample press releases available in free ebook

If it’s time to write a press release, and you don’t know where to start, it’s sometimes easier if you have a few good sample press releases to eyeball before you start typing. You’ll find 35 industry-specific releases and 40 occasion-specific releases in the ebook The Big Press Release Book. Mickie Kennedy of eReleases.com, a… Read More

Why a press release and not just a blog post?

If you’re releasing a report on the state of your industry, what’s the purpose of writing a press release? Why not just post the information to your blog? In fact, why even bother with press releases? Can’t blog posts serve the same function? That’s what law firm marketing expert Kevin O’Keefe asked at Real Lawyers… Read More