If you’re new to blogging, or you’ve been blogging for awhile but sometimes find yourself struggling for something to write about, here are nine ideas to get you writing quickly: 1. Take a poll. Using a free tool like Survey Monkey, you can poll your readers on a fun, controversial or hot topic. You will, of course,… Read More
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Artists, new book shows how to meet your PR goals
Lots of books on PR dole out advice on how to generate publicity, but few encourage the reader to take the next step needed to reach a particular goal. Power Up with PR—A publicity guide for artists by Jackie Abramian does just that. The 105-page softcover book (ArtNetworkPress, $14.95) is packed with information on how artists can claim their share of… Read More
11 publicity tips for retailers who sell tea—or anything else
Publicity Hound Ruth Furman, a PR specialist and a speaker at this weekend’s World Tea Expo in Las Vegas will be among panelists who will discuss ways tea retailers can generate publicity. She asked if I could provide some tips for her handout, and I thought I’d share them here. These tips are written specifically… Read More
Hate Twitter? Claim your username to protect your brand
If you hate Twitter or refuse to Twitter, do just one thing that will take no more than a minute. It will save you aggravation later if you change your mind and decide to join the millions of smart Publicity Hounds who are twittering. Go to Twitter right now and claim your username so no one else… Read More
Top food trends and how PR people should pitch them
If you want publicity in traditional media for a food-related story, don’t miss these tips from Nancy Wall Hopkins, deputy editor of food and entertaining at Better Homes and Gardens. Brian Pittman of Bulldog Reporter interviewed her. Here’s a quick summary, but please read the entire article. After each one of Nancy’s tips, I’ve also given you some of my… Read More
Gardeners, USAWeekend wants photos of giant fruits, veggies
It’s a strange time of year to be asking for photos of giant fruits and vegetables, but that’s exactly what USAWeekend magazine wants. Yesterday’s edition invites gardeners to mail photos of large specimens. The magazine will announce entries on its website and might even publish them in a book. Photos don’t have to be from… Read More
Ugly patio furniture contest needs publicity ideas
Jill Cranford of Livermore, Colo. writes: “My company, Stone2Furniture, which makes indoor and outdoor furniture from stone, is having an Ugly Patio Furniture Contest and we’ll be giving away a set of our stone furniture valued at $4,100. The contest runs through August. “So here I am with the rules drawn up, and it’s live… Read More
How Twitter can help you fix your toilet
The next time you have problems with your toilet, just check in with Scott Soncray, aka The Twitter Plumber, who goes by @stoncray. Scott, director of communications for a nonprofit, is one of the thousands–perhaps millions of Twitterers–who helps a fellow Twitterer in need. Take, for example, the annoying problem of a running toilet. When PR pro Judy Lederman of JSL Publicity &… Read More
Product publicity is easier if you can get into gift sections
If you have a consumer product that would make a great gift for Mother’s Day, Father’s Day, Graduation Day, or the holidays, try to get into one of the many holiday gift sections featured by newspapers and magazines, or featured in holiday gift coverage on TV and radio. Most of this coverage does NOT require that… Read More
How to choose your profile photo for social networking sites
If you’re strapped for cash and can’t afford a professional photographer, and you need a photo because you want to promote something on Facebook or another social networking site, what’s the next best alternative? The Milwaukee Journal Sentinal offers tips from three professional photographers on how to capture the right image. Each has a Facebook… Read More