I’ve written about PhotoFunia before, and I’ve concluded that it’s the simplest, most fun graphics tool I’ve found. Use it to turn your photo into a pencil drawing. Type a message on the marquee of a movie theater or in neon lights on a giant billboard. Or create a photo of yourself with Brad Pitt,… Read More
Photos & Graphics
How FotoJet Pitched Me and Got Publicity for Its Web App
When you launch a new product or service, reach out to bloggers whose audiences are a perfect fit. This morning, I found a compact little pitch in my email, from Candy at PearlMountain Technology, the graphic software developer that created the FotoJet web app. You can use the free tool to make collages, photo cards, social media images… Read More
What journalists don’t tell you about your Author Media Kit (free training March 19)
I’ve worked for almost four decades as a newspaper reporter, editor, freelance writer, publisher and blogger. And I know this is true:Fact 1: If a writer needs a few paragraphs of bio material for a story she’s writing about you, she can grab your Media Kit, highlight exactly what she needs, save it to her… Read More
How to Use Facebook to Showcase Your Brand
By Ivan Serrano The question on the minds of Publicity Hounds and marketers minds is, “How do we keep up with all the changes in social media?” Facebook, in particular, is notorious for making changes, without warning, that cause previously successful social media tactics to tank. Regardless, this is part of the social media game. Social… Read More
Authors: Free training for fast, easy blogging
Update on Feb. 28, 2015 Watch the webinar replay of 7 Fast, Easy Ways to Pull Traffic to Your Author Blog here before 11:59 p.m. on Monday, March 2. After that, we take it down and our killer offer for a product that will make blogging fast and easy disappears too: When… Read More
How to ask 10 influencers in your niche a question and turn their answers into shareable content
By Frederik Vincx In December, our company, Prezly, successfully pitched 10 big-name PR influencers to help us create one of our most popular content pieces of all time. In just a few weeks, we received: (and counting.) Joan Stewart, The Publicity Hound, was one of these influencers who was so kind to share a bit of… Read More
Do you make these 5 beginner’s mistakes when doing event publicity?
By Jen Thames Event PR is a special breed of publicity. Whether you’re just starting out in this niche or you’re taking on event PR yourself for the first time, there’s a lot you need to know. Being new to anything, you’re sure to make a few missteps at first. But if you know what… Read More
27 ways to use Fiverr.com to sell PR services
If you’re selling any type of PR- or publicity-related service—especially if you’re a new player in your niche—consider generating leads on Fiverr.com. It’s the global online marketplace of vendors offering tasks and services starting at $5 per gig. I send clients to Fiverr.com all the time if they need an inexpensive logo, or editing… Read More
Half-off coupon within ‘Best of’ ebook expires tonight
The half-off coupon good for more than a dozen of my most popular products expires at 11:59 p.m. Eastern Time tonight. You can find the coupon code sprinkled throughout the free ebook, “The Best of The Publicity Hound’s Tips of the Week.” It’s a compilation of my best 26 email tips from last year and you… Read More
Dog Tweets–What Digital Marketing Might Look Like In 2015
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. What Digital Marketing Might Look Like In 20152015 will see much more disruption and challenges for the marketing industry. We are an industry in flux. For some, this is great news. For… Read More