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Airlines magazine to feature best Road Warrior on cover

You don’t have to look far this summer to find stories about travel nightmares in airports all over the world. That’s why the Aug. 31 deadline for the 6th Annual Road Warriors contest sponsored by AmericanWay, the inflight magazine of American Airlines, is perfect timing.  The magazine is searching for the top Road Warriors. The winner will participate in… Read More

Spring gift show alerts media to gift-related products

If you have a product that would make a terrific gift for Mother’s Day, Father’s Day or Graduation Day next year, you should know about the Spring Product Media Event, a chance to get your product in front of journalists. Gift List Media and adVance Public Relations will present the event October 24 at the… Read More

Writers, photographers: Check out Gather, social networking site

Writers, authors, photographers, bloggers and others now have their own social networking site at Gather.com. By using Gather, you “gather points” that you can eventually cash in or donate to a charity. Post and find all sorts of interesting articles on Gather using tags. Tags will also help you find people with your same interests. Learn more… Read More

Toilet Paper Wedding Dress Contest

This is in honor of June brides everywhere. It’s the Toilet Paper Wedding Dress Contest, sponsored by Cheap-Chic-Weddings.com, a home-based business in Boca Raton, Florida that exists primarily to generate revenue from Google Adsense ads, sell a few products in its small online store, and sing the praises of cheap weddings. To draw traffic to… Read More

Going green? Let everyone know

If your company is switching from paper to ceramic coffee cups, from paper to cloth napkins in the cafeteria, recycling almost everything, or doing anything else in the category of “going green,” be sure to spread the word. Journalists, in particular, love to jump on almost any story about saving the environment. You can pitch to business… Read More

‘Fittest CEO’ contest great chance for publicity

Business newspapers and magazines like to sponsor contests for readers. The contests are also a great way to generate publicity, even if you’re not sure you’ll win. Here’s a great example. On a lark, Jo Steinberg, president of Midland Health Testing Services Inc. in Milwaukee, Wisconsin, joined the “Fittest CEO” contest sponsored by the Small Business… Read More

Photo tips to make your product look its best

If you need a photo of something you’re selling on eBay, or a product photo for your media kit or website, and you don’t have a bucket of money to spend on a professional photographer, check out this great list of photo tips courtesy of AuctionBytes.com. They explain how to buy inexpensive lights and other gadgets that will help you… Read More

Do Business in Your Bathrobe Day Feb. 12

If you’re one of those entrepreneurs who’s luck enough to have a home office, and you enjoy the luxury of doing business in your bathrobe, generate a little publicity. Kristie Tamsevicius, at left, founder of Webmomz.com, has chiristened Monday, Feb. 12, has Do Business in Your Bathrobe Day. “Bathrobe Day” has generated publicity for her and other entrepreneurs in… Read More

Free ebook of publicity tips (consider regifting)

Put your 2007 publicity campaign on steroids with my special holiday gift to you—“The Best of The Publicity Hound’s Tips of the Week of 2006” ebook. I reviewed all 52 of my newsletters from last year, hand-picked the top two dozen items that generated the biggest response from readers and included them in this ebook. It will… Read More

Balloon artist sculpts Borat

When I wrote my latest special report titled “How to Piggyback onto Celebrity News to Promote Your Product, Service, Cause or Issue,”  I gave lots of examples of smart Publicity Hounds who have done just that. Here’s another. When Russian-born balloon artist Irina Patterson of Miami, Florida noticed that the movie “Borat” was quickly becoming a hot… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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