Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 6 tips for a more powerful LinkedIn summary. [I strengthened mine after reading this.] http://ow.ly/eiIDi 14 techniques to get quoted in the press. http://ow.ly/ejucZ 5 ways to leverage breaking news in a press release.… Read More
LinkedIn Promotion
Dog Tweets—LinkedIn Launches New Company Page Design
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 6 easy steps for authors to build an email list of devoted fans. http://ow.ly/dub4c 14 terrible mistakes you’re making on LinkedIn. http://ow.ly/dtL0b PR Job Opening: Director of Public Affairs, Winthrop Hospital, Mineola, NY. http://ow.ly/doAqL… Read More
Dog Tweets — 4 LinkedIn power tools most are using incorrectly
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 7 tips on the care & feeding of the media the day of your special event. http://ow.ly/d6xfG Twitter tips for newbies. http://ow.ly/d6oNk Best Tools To Measure And Improve Your Social Influence… And Klout. http://ow.ly/d7lVR … Read More
Dog Tweets–6 ways your online press releases can help with your LinkedIn marketing efforts
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. Before You Pitch to Media: A Checklist. http://ow.ly/cAO0U LinkedIn is crawling with reporters. Here’s how to connect. http://ow.ly/cCHtA How to block annoying telemarketing calls on your iPhone & Android. http://ow.ly/cCJKn 27 story ideas for… Read More
LinkedIn Company Pages: Your giant business billboard
Cardinal Rule #1 in the world of social media: Don’t promote. Except, that is, if you’re on LinkedIn. The world’s largest business networking site has an often overlooked feature that serves as a giant billboard for your business, where you can spotlight all the products and services you can’t promote elsewhere. It’s called Company Pages.… Read More
13 ways to cross-promote on social media sites
If you’re like me, you sometimes spend so much time and effort trying to understand the minutiae on a site like Facebook, that you forget to let your regular customers know where to find you there. Here are 13 ways to create a trail of digital bread crumbs that will let your friends, followers and… Read More
LinkedIn: Like having your very own Lt. Columbo
Stop waiting for your ideal customers and clients to invite you to connect with them on LinkedIn. Go find them! LinkedIn’s Advanced Search feature is like having your own Lt. Columbo right at your fingertips. And it could very well be the most powerful feature on the world’s largest business networking site. If you know… Read More
Your LinkedIn headline should say ‘Call me.’ Does yours?
Does your LinkedIn headine set you apart from everyone else in your field? It should say to journalists and others who find you: “You need to contact his person, pronto!“ Until recently, my headline was so lame that I’m not even going to bore you with it here. It made me sound like every other publicity… Read More
6 reasons to use Quora to promote your expertise
Update on April 1, 2011: Malanie Jordan has just written a helpful post that explains more about quora. See “Quora: 7 Reasons Why It’s My New Best Marketing Friend.” The more places online where you can convince people you’re an expert, the more attention you’ll receive and the more traffic you can pull to your… Read More
5 ways to use social media sites to promote your events
By Joan Stewart The next time you sponsor a live or a virtual event, don’t forget all the ways you can use social media sites to promote them. Here are five, which I’ll discuss in more detail when I present the webinar “50+ Places Online to Promote Your Live & Virtual Events to Reach Your… Read More