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Revlon ties contest to ‘lipstick on a pig’ controversy

Most of us may forget the “lipstick on a pig” controversy by next week. But I’m betting the word lipstick will be front and center on the stump, straight through to the election and possibly beyond. As soon as the news about Barack Obama’s lipstick comment broke yesterday, the media went nuts. Race Taylor, a deejay for WPLJ-FM… Read More

Nashville Opera sponsors ‘Put Me on a Billboard’ Contest

Are you a business or organization celebrating a big anniversary soon? Or how about just a Publicity Hound who wouldn’t mind being a celebrity in your own town? This idea is great for both. This year, the Nashville Opera is sponsoring a “Put Me on a Billboard Contest” to raise funds and awareness for a new opera… Read More

Promote special events with a ‘hall of fame’

  If you’re planning a special event, even if it doesn’t have anything to do with owls or animals, take a tip from the Houston Nature Center in Houston, Minnesota.   When Publicity Hound Karla Kinstler of the center read one of my tips about creating a Hall of Fame, she knew the idea was a perfect fit… Read More

‘America’s Favorite Mom’ to appear on ‘Today’ show

Do you have a great mom? Tell the world how much you love her by nominating her as “America’s Favorite Mom.” The top 25 moms will be featured on NBC’s “Today” show the week leading up to Mother’s Day. The audiences will vote, and the top five winners will be the focus of a prime time… Read More

‘Dirty hotel glasses’ contest winner

Next time the Sheraton Suites, Embassy Suites or Holiday Inn hotel chains are looking for a PR spokesperson, they should choose the winning candidate from among Publicity Hounds who read my newsletter,  “Craigslist: A Valuable Publicity Tool.” Last week, I told you about the video produced by an Atlanta TV station that took its hidden cameras… Read More

Meet reporters at ‘New York’s Funniest Reporter’ contest

I look for every opportunity to help you connect face-to-face with journalists, and this one sounds like fun. Six New York-area journalists and broadcasters will take to the stage in a stand-up comedy competition that will raise money for Operation Uplink, a charity that supports U.S. Troops. The 2nd Annual “New York’s Funniest Reporter” contest will be at 9:30 p.m. October… Read More

Special events publicity: 11 tips to draw a crowd

If you’re planning a special event large or small, stop losing sleep about how to draw a crowd. Check out my 11 tips on how to just that. It’s at the new WomenCorp website, an online magazine for business women that’s featuring me as one of the guest experts. No more excuses or worries about… Read More

‘Martha’ to feature Toilet Paper Wedding Dress winner

I wrote about how I loved the very clever Toilet Paper Wedding Dress Contest sponsored by Cheap-Chic-Weddings.com. And the publicity just keep on coming.  Website owners Susan Bain; her mother, Roxie Radford; and sister, Laura Gawne tell me that Hanah Kim, the 2007 winner, and her dress will be featured on “The Martha Stewart Show” tomorrow. That’s… Read More

Viking merchant wants ‘best of’ lists, tips

Donald Hansen of Issaquah, Washington  writes: “Your readers responded well to an earlier question about need for help with our (then-Danish, now US/worldwide) website of Viking Age artifacts in replica at VikingTrader.net.  We used some of the suggestions to good effect and also your special report on how to get into the inflight magazines. “Now… Read More

Donate a prize for publicity at ProBlogger

There’s a clever promotion that’s tied to a contest at ProBlogger, one of the top blogging sites dedicated to showing bloggers how to add income streams to their blogs. The blog is celebrating its third anniversary, and Darren Rowse is asking readers to donate significant prizes—everything from cash to iPods—and generate some great publicity. Call me nuts,… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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