If you’re a subject matter expert who wants media attention, make sure you’re listed in an experts directory, and write and distribute lots of press releases on your topic. Bypass expensive per-release distribution charges with a subscription to Expertclick. Read more
Authors & Publishers
9 Ways Corporate Sponsors Help Authors, Speakers, Experts
Note: This blog post was originally published on July 3, 2017. The training was so successful that it’s being offered again on Friday, Dec. 14, 2018. This has been updated to reflect the new date and content. Here’s one of the secrets to partnering with a large company or nonprofit that can pay your PR… Read More
Frequently Asked Questions About Selling Books to Libraries
Here are frequently asked questions about selling books to libraries through the special promotion available via Amy Collins and New Shelves. Deadline for ordering is midnight Wednesday night, March 21, 2018. Read more
The Best of The Publicity Hound’s Tips of the Week of 2017: Yours to regift
“The Best of the Publicity Hound’s Tips of the Week of 2017,” a free ebook, includes two dozen tips on how to use traditional media and social media to build a following, promote what you’re selling, connect with journalist and use inexpensive marketing tactics and strategies. It’s yours to regift. Read more
#PublishingatSea Day 8: Our Proud Authors Keep Selling
It’s Day 8–Saturday, Jan. 28–on our Publishing at Sea cruise. We’re so pumped up after yesterday’s first book signing that we’re ready to dive right in and start selling again at the second one. Not so fast, mateys. This is another sea day, headed back to Fort Lauderdale. That means more classes all day. The… Read More
#PublishingatSea Day 7: Will They Buy Our Books?
It’s Day 7—Friday, Jan. 27—aboard the Freedom of the Seas, and this is the day we’ve all been waiting for, our first of two afternoon book signings aboard the ship. We can hardly wait. But first, there are classes to teach and lessons to learn. This is an at-sea day, heading back to Fort Lauderdale.… Read More
#PublishingatSea Day 6: Cooking Class in St. Kitts
It’s a gorgeous 83 degrees today, Thursday, Jan. 26, and our ship arrives in St. Kitts at 5:45 a.m. This is the day we learn West Indian cooking on a shore excursion called Caribbean Cooks. Here are highlights from today. 7:45 a.m.: Most of the eight people on this little jaunt skip breakfast, except me. We… Read More
#PublishingatSea Day 5: St. Maarten, Nude Beaches, Close Calls
It’s Thursday, Jan. 26, Day 5 on the fourth annual Publishing at Sea cruise, where authors are learning how to market and sell their books. A few brave passengers venture out on their own to visit Orient Beach, a paradise for nudists. Others head for Maho Beach, where you can watch planes take off and… Read More
#PublishingatSea Day 4: The Food of Old San Juan
The foodies in our group can hardly wait to hit the streets of Old San Juan, Puerto Rico for our Food & Culture Walking Tour this afternoon, one of two excursions I’ve chosen on our fourth annual Publishing at Sea cruise aboard Royal Caribbean’s Freedom of the Seas. But we have two classes today on… Read More
#PublishingatSea Day 3: Our First Port Day in Colorful Haiti
#Publishingat Sea Day 3 takes us to Haiti, where I buy colorful batik crafts made by the island women. It’s the Read more