• Skip to main content
  • Skip to primary sidebar

Publicity Hound Archives

The war against Christmas

It’s not even December yet, and the sparks are already flying.

In some ranks, it’s no longer Christmas Eve. Now it’s “Holiday Eve.” Others don’t send Christmas greetings. They send “holiday greetings.” As for that tree…you guessed it. It’s now a “holiday tree.”

On AM and FM radio stations and on TV talk shows, the debate is raging over whether somebody out there is stealing Christmas. This topic just begs Publicity Hounds to jump into the fray and, at the same time, promote their product, service, cause or issue.

—If you sell a product or service with the word “Christmas” in its name, and you’re keeping it that way, or if you’ve substituted the word “holiday” for “Christmas,” let business reporters know. Be ready to talk about what this means to profitability.

—Federal agencies, state offices, county governments, cities, towns and villages should let local reporters know what’s allowed and what isn’t on government property. Creches at City Hall? Religious Christmas carols? Where do you draw the line?

—Historians can present another view. How has this issue been handled throughout history? Was it ever a problem until now? And why is the debate more heated than ever?

—How is your company handling this dilemma? Has your Christmas party turned into a holiday party? Are you editing the word Christmas out of your company newsletter? I’ll bet most of you corporate types wouldn’t touch this one. Too bad. You could end up on the front page of your local newspaper.

—Or is this whole thing fabricated by hysterical Christians and conservative talk radio, as an article at Salon.com implies?

Don’t forget the bloggers, letters to the editor and opinion columns, letters to ezine publishers and Internet discussion boards that would be interested in this topic. For tips on how to do this, see “How to Use Newspaper and Magazine Editorial Pages.”

As for my household, we don’t send greetings, but if we did, they’d be called Christmas cards. When we buy gifts, we call it Christmas shopping. We have a Christmas tree. And we’re having friends and family over on Christmas Eve to enjoy a Christmas dinner, Christmas cookies and Christmas cheer–while we play our favorite Christmas carols on CD. We might even watch our favorite Christmas movie. It’s “White Christmas.”

And what do we want for Christmas? A “Just Say Merry Christmas” wristband.

Merry Christmas.

by Joan Stewart on November 29, 2005

Filed Under: Publicity Blog Tagged With: Pitching, Press Release Ideas

Reader Interactions

Comments

  1. Dr BLT says

    November 26, 2006 at 7:10 am

    Thanks for keeping the spirit of Christmas alive. I’ve been fighting on the Best Buy front on the war on Christmas with an original song that seems to be generating lots of interest.

    As you may know, Best Buy banned the use of “Merry Christmas” in their ads this year. It caused me to wonder what kind of an Inn Best Buy would be if it were an Inn, and not a department store, back in Bethlehem when Jesus was born. That thought gave birth to this song:

    Best Buy Inn
    Dr. BLT
    words and music by Dr. BLT (c)2006
    http://www.drblt.net/music/BestBI.mp3

    Reply
  2. Joan says

    November 27, 2006 at 2:58 am

    Dr. BLT, have you thought about contacting some of the many conservative radio talk shows and letting them know about this song?

    It’s timely, controversial and just what they’re looking for.

    Reply

Leave a Reply to Joan Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

Archives

  • 89 Press Release Tips
  • Author Email Bootcamp
  • Blogging
  • Content Creation
  • Facebook
  • LinkedIn
  • Off Topic
  • Online Marketing
  • Print Media
  • Public Relations
  • Publicity
  • Publicity Blog
  • Publicity Tips
  • Small Business Marketing
  • Social Media
  • TV & Radio
  • Twitter
  • Uncategorized

© Copyright Jack Alltrade & Associates 2025 · Purely Supplemental™ is a trademark of Jack Alltrade & Associates