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Obama inauguration donors: Pitch to your local media

President-elect Barack Obama’s transition team is appealing to campaign donors and others to contribute to the Inauguation festivities, which will cost at least $40 million.

If you’ll be ponying up money to help, you could pitch the story to your local media. If you know the names of other individual donors or businesses in your area that are also contributing, let the media know that, too. Any time you can help the media by providing additional sources for stories, complete with contact information, you’re helping to build strong relationships that can pay off later.

A hat tip to Alan Abbey of Poynter.org’s blog. He suggested that the media access the entire list of inaugural donors and then do local stories about them. But why wait for the media to call? The slow end-of-year news cycle is the perfect time for you to pitch this story.

by Joan Stewart on December 26, 2008

Filed Under: Publicity Blog Tagged With: Pitching

Reader Interactions

Comments

  1. Cheryle Gagnon says

    January 1, 2009 at 4:02 pm

    Happy New Year Joan & Publicity Hounds!

    Thank you for all that you do to help other people. You are an inspiration, and I look forward to visiting your blog in 2009.
    The elections are almost over. Now we need to work together to uplift the economy and help one another succeed in business, life and our relationships.

    Reply

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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