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Blog comments position you as an expert, pull traffic

Here’s proof that spending fewer than 15 minutes a day posting comments to other people’s blogs is well worth it.

I’ve set up a Google Alert for several keywords or keyword phrases related to my area of expertise. I’ve trained my virtual assistant to go through the emails Google sends me, read the blog postings and let me know if the blog would be a good fit  with my comments. If it is, I visit the blog, post a quick comment, and that’s it.

One comment that took less than a minute to write resulted in an invitation from Steve Kayser to write an article titled Promote Your Expertise and Help Build Web Traffic for Expert Access, his 135,000-circ. B-to-B ezine. I almost forgot it until just now and didn’t want you to miss it. 

by Joan Stewart on May 17, 2008

Filed Under: Content Creation Tagged With: Blogging, Building Traffic

Reader Interactions

Comments

  1. Steve Kayser says

    May 21, 2008 at 8:53 am

    Thanks a lot for your contribution Joan. It was well-received and well-read. (That’s corporate gobbledygook for our readers loved it! Why? Because i was useful- helpful and well-written.

    By the way,Who did your cartoon? He was great! HAHAHHA. I was hoping you’d give me some kudos for the cartoon – I am a well-know cartoon-torialst,(in my own mind anyway). I put great thought into those thought bubbles!

    Please, feel free to contribute anytime. You have a editorial greenlight, so to speak. Just let me know. skayser@cincom.com

    Best

    Steve

    Reply
  2. Steve Kayser says

    May 21, 2008 at 8:55 am

    OOPS – What cartoon you may ask?

    http://www.cincom.com/us/eng/expert-access/articles/images/expAccBlogComments.png

    Reply
  3. Joan says

    May 21, 2008 at 9:08 am

    Steve, I actually laughed out loud when I saw your cartoon and wondered where you got it. I was even thinking of asking your permission if I could use it here and thought that was a little presumptuous.

    This raises the larger question: If bloggers need cartoons to dress up their posts, where do they get them? Elance.com? Friends? Relatives?

    Reply
  4. Nancy Juetten says

    May 26, 2008 at 11:25 pm

    Hi Joan,

    I shared a link to your article from my blog today to give my readers the benefit of your sage advice. Thanks much.

    Reply

Trackbacks

  1. Morning Brief — Monday, May 19 « The Book Publicity Blog says:
    May 19, 2008 at 7:09 pm

    […] Stewart of The Publicity Hound’s Blog talks up the benefits of commenting of blogs.  (Blogging isn’t just about writing posts on your own blog — it’s […]

    Reply
  2. Morning Brief — Thursday, May 22 « The Book Publicity Blog says:
    May 22, 2008 at 6:47 pm

    […] commenting on other blogs.  (You may remember that the other day The Publicity Hound’s Blog posted about blog comments as […]

    Reply
  3. The Publicity Hound’s Blog » Death by blogging says:
    July 19, 2008 at 5:05 pm

    […] page has been moved. Please click here to view the […]

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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