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The Best of The Publicity Hound’s Tips of the Week of 2017: Yours to regift

Here’s a gift that’s perfect for small business owners, a nonprofit that needs publicity, authors who want to sell more books, or anyone who wants to self-promote on a shoestring budget and without an expensive publicist.

It’s “The Best of The Publicity Hound’s Tips of the Week of 2017,” an ebook that includes 24 tips from my popular email newsletter. I’ve been offering this ebook as a holiday gift since 2005. My subscribers love it because most of the tips, tricks and tools are for those on a tight promotions budtget. And the ebook is a helpful reminder of promotion they might have put off earlier this year.

Get the ebook here.

When sharing it, use this link which will lead people right over to this blog post: https://www.publicityhound.com/blog/best-of-2017 (you can’t download the book from this link, which leads right back to this blog post). Click the link above that’s highlighted in yellow.) You’ll also find a handy list of tweets at the end of this post.

Here’s what you’ll find in my free ebook:

 

General

  • Where to find the Top 100 online local directories where you should be listed
  • 3 tips for promoting yourself even if you’re shy
  • A super-powerful, free app for service businesses to encourage positive consumer reviews 
  • 10 ways your website hurts your publicity efforts and leaves visitors in the dust
  • How to partner with a local business and generate leads for your service-based business

Traditional Media (Newspapers, Magazines, TV, Radio)

  • How to save thousands of dollars by using the Number 1 free media directory
  • Why in-person radio interviews matter, regardless of what you’re selling
  • The most important question to ask if you want to avoid a disastrous TV interview

Book Publishing, Marketing and Publicity

  • The easiest place to start your publicity if you’re promoting a book 
  • 2 ways to convince Costco to sell your book  
  • How to discuss your book when doing a radio interview 
  • Why writing a sassy author resource box is easier than you think after seeing these seven examples

Get the free ebook here.

 

 

 

 

 Problems accessing the book? Email my assistant, Christine Buffaloe, at Chris@SerenityVA.com

Content Creation

  • A super-simple way to beef up your 15-second elevator pitch and make people say, “Tell me more.” 
  • Where to find a free list of 51 email subject lines that scream “open me now!” 
  • The one piece of interactive content that has a good chance of going viral if you do it right 
  • Tips on how to revive your blog, even if it’s on life support

Social Media

  • 2  ways to encourage people to share your content on Twitter–2017 
  • What to do with all those fabulous online reviews you’ve gotten on Amazon, LinkedIn, Yelp, Facebook, etc.

Event PR

  • Tips for celebrating a super-fun “holiday” that top-tier media LOVE to cover

Pitching an Idea

  • 2 mindsets you must adopt when answering queries and seeing success from HARO.com
  • Where to find a list of HARO best practices and how to answer a HARO query

 

Get the free book here.

 

 

 

 

Problems accessing the book? Email my assistant, Christine Buffaloe, at Chris@SerenityVA.com

Media Relations

  • Journalists’ Number One gripe, and how to find out what they really want from you
  • How to prepare for the worst questions journalists might ask you during media interviews
  • A fast, free tool that will help you find the email address of a journalist or anyone else

Get the free ebook here.

 

 

 

 

Problems accessing the book? Email my assistant, Christine Buffaloe, at Chris@SerenityVA.com

Please Regift and Retweet

[Tweet “Clever idea for leads for service-based businesses. Inside free “Best of 2017″ ebook from @PublicityHound”] [Tweet “Best #freemediadirectory? Check out the free “Best of 2017″ ebook from @PublicityHound”] [Tweet “Why in-person #radiointerviews matter. Inside “Best of 2017″ ebook from @PublicityHound”] [Tweet “Statistics enrich your elevator pitch. Inside “Best of 2017″ ebook from @PublicityHound #pitchingthemedia”] [Tweet “Where to find the Top 100 #LocalOnlineDirectories. Grab the free “Best of 2017″ ebook from @PublicityHound”] [Tweet “Quiz: What Annoys Journalists Most? Inside “Best of 2017″ ebook from @PublicityHound”] [Tweet “How to write #emailsubjectlines that scream “Open me!” Inside “Best of 2017″ ebook from @PublicityHound”] [Tweet “#Howtocreatequizzes that go viral. Grab the free “Best of 2017″ ebook from @PublicityHound”] [Tweet “#Howtoreviveablog on life support. Inside “Best of 2017″ ebook from @PublicityHound”] [Tweet “#BookMarketingTip: More #HARO successes. Grab the free “Best of 2017″ ebook from @PublicityHound”] [Tweet “New to #bookpublicity? Start local. Learn how in the “Best of 2017” ebook from @PublicityHound”] [Tweet “#TVpublicitytip. Ask this crucial question before every in-studio appearance. See “Best of 2017” ebook from @PublicityHound”] [Tweet “2 ways to get your book into Costco. Inside the “Best of 2017” ebook from @PublicityHound #bookmarketing”] [Tweet “How to get more retweets. Tips from @SallyFalkow inside “Best of 2017” ebook from @PublicityHound #twittertips”] [Tweet “How to answer the dreaded question during a #mediainterview. See free “Best of 2017″ ebook from @PublicityHound”] [Tweet “How to answer a #HAROquery and convince a journalist to call. See free “Best of 2017″ ebook from @PublicityHound”] [Tweet “#Authors: How to discuss your books during an on-air media interview. Inside the “Best of 2017” ebook from @PublicityHound #authormarketing”] [Tweet “Use “#LoveYourLawyerDay” in November for publicity. Tips from the “Best of 2017” ebook from @PublicityHound”] [Tweet “Shy? 3 #selfpromotiontips for shy people. Inside the “Best of 2017” ebook from @PublicityHound”] [Tweet “17 ways to find anyone’s email address. Learn more from the “Best of 2017” ebook from @PublicityHound #emailmarketing”] [Tweet “Use online reviews in #PRstorytelling. Learn more from the “Best of 2017” ebook from @PublicityHound”] [Tweet “How to write sassy #authorresourceboxes. Tips from the “Best of 2017” ebook from @PublicityHound”] [Tweet “Powerful app for Google reviews. Learn more from the “Best of 2017” ebook from @PublicityHound #apps #googlereviews”] [Tweet “10 ways your website hurts your publicity efforts.  “Best of 2017” ebook from @PublicityHound #websitupdates #authormarketing”]

by Joan Stewart on December 19, 2017

Filed Under: Publicity Blog Tagged With: Authors & Publishers, Book Marketing, Free PR Tool, Social Media Productivity

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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