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31 ways to market with free publicity

The January issue of The Advisor, the monthly newsletter for the American Society for Safety Engineers, includes a cover story I wrote for them on “31 ways to market with free publicity.”

When I wrote the article, it didn’t take me long to come with the ideas. Many of them are the same things you can do to market yourself. For example, get to know reporters, tip them off to trends, hit the speaking circuit, follow up your speech with an article in the group’s newsletter, create a media award, start blogging, and write opinion columns for newspapers and magazines.      

If you need a similar article for your corporate, nonprofit or government newsletter, email me. I’ll be glad to customize it for your industry and give you whatever size you need.  

 

by Joan Stewart on January 23, 2006

Filed Under: Publicity Blog Tagged With: Marketing

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Comments

  1. Dayna says

    November 30, 2009 at 11:42 pm

    Great job! Can’t wait to start my own blog. 🙂

    Reply

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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