By Joan Stewart If you still aren’t on Facebook because you’re late to the party, recent traffic statistics should convince you to hop onboard NOW. A chart at social media strategist Sally Falkow’s blog shows that Facebook’s traffic is almost dead even with traffic from Google. Facebook now has more than 400 million users worldwide, up… Read More
Social Media
How to get a recommendation from someone not on LinkedIn
When Scott Allen was my guest during the teleseminar “How to Use LinkedIn to Promote Anything—Ethically and Powerfully,” he urged LinkedIn users to collect as many recommendations as possible. That’s one of the very best ways to flaunt your expertise and really stand out from your competitors. But what if the person who you ask for a recommendation… Read More
No time for social media, but lots of time to waste on email
One of our customers who bought and took Social Media Rx, our social media assessment, told me this morning how frustrated she is that she doesn’t have enough time to spend on social media. I suggested that she set aside a block of time twice a day, say as soon as she starts work in… Read More
Tips for updating your LinkedIn profile
By Joan Stewart Too many of us build out our LinkedIn profile, and then once we see the blue bar that says “100% profile completeness,” we forget to return to it periodically for updates. An article by Elaine Varelas at Boston.com offers several tips that are especially pertinent to anyone who has lost their job,… Read More
How Einstein Bros. Bagels exploded its Facebook fan base
If you couldn’t access the article I mentioned in Tuesday’s newsletter about how Einstein Bros. Bagels is using its Facebook Fan page, it’s because Ragan Communications moved the article to its paid membership site after 48 hours. I begged them to keep it in the public area of their site, and they agreed. The article… Read More
Free White Paper for recruiters can help anyone who tweets
You don’t have to be a recruiter to find a treasure trove of Twitter tips in the free White Paper “Twitter for Recruiters: How to Minimize Your Time & Maximize Your ROI,” from Arbita. Twitter newbies will learn the basics like how to optimize their profiles, what to tweet and not tweet, how to quickly… Read More
Pros & cons of using Facebook, Twitter geo-location features
Any day now, you’ll be able to let your Facebook friends and Twitter followers know where you are when you post status updates. Daniel Ionescu’s article in PC World says Facebook will start adding friend location starting next month, though it’s uncertain exactly how this will work. Twitter turned on its feature briefly this week and… Read More
Your dog can soon have its own Twitter account
By Joan Stewart By the end of the summer, your dog should be able to start sending messages from his own Twitter account. It’s called Puppy Tweets and it’s made by Mattel. The package includes a plastic tag with a sound and motion sensor that attaches to the dog’s collar. Connect the USB receiver to… Read More
How to connect by phone with a LinkedIn connection
By Joan Stewart Here’s a perfect example of how to build a strong relationship with one of your connections on LinkedIn. Follow it to the letter, and you’ll have a strong connection with somebody who can help you, and with whom you can help. Two weeks ago, when I reviewed my LinkedIn messages, I saw… Read More
3 of 4 LinkedIn invitations include this big mistake
When a business associate told me last week that she couldn’t understand why LinkedIn froze her account, especially because she invited only a few dozen people to connect within several months, I had a pretty good idea how that happened. Three out of four of the people who invite me to connect with them on… Read More