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LinkedIn

Dog Tweets — The very best way to receive a LinkedIn recommendation

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. Retailers are missing where the customers REALLY are on Facebook. Are you? http://ow.ly/9saIt Too many authors give up after only 1 publisher rejects their title. Big mistake. Here’s why. http://ow.ly/9uoJu The very best way… Read More

Add volunteer experience to your LinkedIn profile

You can now beef up your LinkedIn profile by adding any volunteer experience, a list of causes that you care about, and any organizations you support. After all,  volunteering is as good for your career as it is for those you help. And your volunteer efforts are one more way to generate publicity. Here’s how to add this new… Read More

The Top 13 self-defeating practices on LinkedIn

If you’re on LinkedIn, and even if you have an impressive number of connections, you might be making critical mistakes that are robbing you of the ability to make those connections work for you. The Business2Community blog lists its Top 10 Self-Defeating LinkedIn Practices, such as a boring or outdated profile, using the site to… Read More

Advanced LinkedIn training, even for newbies, today

A story about LinkedIn in today’s Wall Street Journal says the world’s largest business networking site gets one new member per second. Per second!  That’s 60 per minute, or 86,400 new people per day.  Many of them might want to do business with you. Will your profile, as written, make it easy for them to… Read More

LinkedIn Company Pages: Your giant business billboard

Cardinal Rule #1 in the world of social media: Don’t promote. Except, that is, if you’re on LinkedIn. The world’s largest business networking site has an often overlooked feature that serves as a giant billboard for your business, where you can spotlight all the products and services you can’t promote elsewhere. It’s called Company Pages.… Read More

3 tips for rewriting your LinkedIn profile & headline

Here are three helpful tips about how to write, or rewrite, your profile on LinkedIn:         1. Include keywords in the headline. That’s the short message that shows up next to your photo—and it’s the first thing people read when they see your profile.  For better search engine optimization, use the same words that people… Read More

How to promote events on Twitter, Facebook & LinkedIn

When it’s time to promote your next live or virtual event, don’t assume that you’ll find your target audience on all of the Big Three social media sites: Twitter, Facebook and LinkedIn. Spending too much time promoting on one of those sites, particularly if the people who you’re trying to reach aren’t active there, can waste precious time.… Read More

LinkedIn: Like having your very own Lt. Columbo

Stop waiting for your ideal customers and clients to invite you to connect with them on LinkedIn. Go find them! LinkedIn’s Advanced Search feature is like having your own Lt. Columbo right at your fingertips. And it could very well be the most powerful feature on the world’s largest business networking site.  If you know… Read More

Why half of LinkedIn users aren’t active on the site

BNET Blogger Jim Edwards wrote about a surprising nugget of information tucked inside the document that LinkedIn included in its initial public offering recently: Most of its 90 million register users don’t visit the site on a monthly basis, or hardly ever use it.  In fact, Jim says, the company can’t tell the difference between an inactive… Read More

9 ways to reconnect with LinkedIn pals who change jobs

When your LinkedIn connections change jobs, that’s the perfect time to reconnect. But you might not always be aware of the fact that a guy you know left one company and joined another, or that a former co-worker was laid off from her job in corporate and started her own business. That’s why I love the helpful photo chart that… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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