Spending only 3 minutes a day on Pinterest, and creating graphic elements with tips tied to your product or service, will help you sell more. Watch this free training on how to weave a variety of Pinterest sales tactics into a powerful Pinterest sales strategy. Read more
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Tomorrow: Free Training on How to Use Pinterest to Drive Traffic and Sell
Learn how to create tip-o-graphics and other stunning images on Pinterest that beg to be shared. Register for free training on Thursday, April 26, 2018, with Daniel Hall and John Kremer. It’s for newbies and Pinterest users who have been on the site awhile. Read more
Facebook’s Messenger Kids App Perfect for Newsjacking
Facebook’s controversial Messenger Kids app offers the perfect opportunity for authors, speakers and experts to create publicity by newsjacking this story and commenting on it, or creating content around it. Use these hooks and angles. Read more
7 Ways to Use YouTube to Build Your Email List
During yesterday’s Blab with Melody Jones on “How to Use Social Media to Build an Email List,” I spent the first 30 minutes explaining why building a list is so important, and summarizing the most common mistakes beginners make with list-building. You can watch the entire Blab above. Despite a good Internet connection, my… Read More
Join Me on a Blab May 5 for Email List-building Tips
An email list of people in your target market who have given you permission to mail them may well be the most valuable tool in your self-promotion toolbox. It certainly is in mine. I’ve been building an email list for more than 15 years, and many of my readers ask me for the magic bullet… Read More
Dog Tweets–Pinterest for Authors: A Beginner’s Guide
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. Social Media and Marketing Strategies Pinterest for Authors: A Beginner’s Guide: buff.ly/1QwVeXI by @kikimojo #Chevy Throws #Facebook’s Reaction Buttons Into Its New Malibu Commercial Adweek ow.ly/YLiUG #Twitter10K, Facebook Instant Articles, and the Future… Read More
Dog Tweets–14 Ways to Increase Your Clickthrough Rate on Twitter
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. 14 Ways to Increase Your #Clickthrough Rate on #Twitter ow.ly/LxZVj How to Leverage Mean #Tweets And Other Negative Feedback ow.ly/LxYmc #crisismanagement 5 Ways to Get 10x More #Retweets on #Twitter | @WordStream ow.ly/LxZae… Read More
Why publishing content on LinkedIn can be confusing if you blog
When LinkedIn rolled out its publishing platform a year ago this week, giving you the ability to publish helpful content to your profile, bloggers rejoiced. Finally, they could take all those posts and republish them on LinkedIn. Not so fast. Google doesn’t like duplicate content, and republishing all your content to LinkedIn is as bad… Read More
How to Use Facebook to Showcase Your Brand
By Ivan Serrano The question on the minds of Publicity Hounds and marketers minds is, “How do we keep up with all the changes in social media?” Facebook, in particular, is notorious for making changes, without warning, that cause previously successful social media tactics to tank. Regardless, this is part of the social media game. Social… Read More
How to use this helpful social media cheat sheet when planning your next event
In yesterday’s email tips, I shared a link to one of the best infographics I’ve seen lately on how to promote an event beforehand, while it’s under way, and afterward using social media. Sample Social Media Plan for Events was created by the folks at Marketo, a digital marketing agency. You can see an easier-to-read… Read More