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Publicity Hound Archives

Publicity Blog

Meet Journalists, Broadcasters at Media-sponsored Events

An excellent way to meet journalists and broadcasters who can give you publicity is by attending events created by the media outlets where they work. Follow this handy a step-by-step guide on how find them and what to say. Read more

Pitching Holiday Stories? How to Know Your Deadlines

Understanding how deadlines fluctuate between print, online and broadcast media can confuse even the savviest Publicity Hound who wants publicity for a holiday-related product, service, cause or issue.  You won’t find a “one size fits all” rule, unfortunately. And even if you know all the deadlines, you can sometimes convince a media outlet to cover… Read More

How to Use Trade Associations for Publicity and Promotion

Trade associations—your own or those in other industries—are a powerful resource to promote your product, service, cause or issue. Here are 12 ideas you can start using today. Read more

How FAQs Pages Promote Events, Books, Products, Services

A Frequently Asked Questions page at your website can help people decide whether to do business with you. It saves you and them time. Here ways to make your FAQ page a powerful customer service and promotion tool. Read more

Don’t Abandon Press Releases, Despite What Journalists Say

Don’t let a survey of how few journalists use press releases dissuade you from writing them. Savvy publicity-seekers know how to use press releases to reach consumers directly. Read more

Make Your LinkedIn Headline Longer Using the LinkedIn App

By using the LinkedIn app, you can write a longer headline on your profile that’s a total of 240 characters—that’s 100 characters more than what you’re allowed if you write it on your desktop. Read more

How to Sell on Pinterest in as Little as 3 Minutes a Day

Spending only 3 minutes a day on Pinterest, and creating graphic elements with tips tied to your product or service, will help you sell more. Watch this free training on how to weave a variety of Pinterest sales tactics into a powerful Pinterest sales strategy. Read more

Tomorrow: Free Training on How to Use Pinterest to Drive Traffic and Sell

Learn how to create tip-o-graphics and other stunning images on Pinterest that beg to be shared. Register for free training on Thursday, April 26, 2018, with Daniel Hall and John Kremer. It’s for newbies and Pinterest users who have been on the site awhile. Read more

Condom Snorting Dangers Ripe for Newsjacking

The dangers of condom snorting are back in the news, the perfect opportunity for authors, speakers and experts to explain what can happen when kids snort condoms and participate in other tyeps of dangerous “challenges” to attract attention.  Read more

Frequently Asked Questions About Selling Books to Libraries

Here are frequently asked questions about selling books to libraries through the special promotion available via Amy Collins and New Shelves. Deadline for ordering is midnight Wednesday night, March 21, 2018.  Read more

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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