The Publicity Hound’s Tips of the Week
– Issue #1146 Aug. 1, 2017
- A Scam? No, But a Waste of Your Time
- The “We Are the World” Strategy
- How to Get More Retweets
- Hound Video of the Week
By Billy Bones There’s no question that an endorsement from a celebrity or influencer, whether it’s paid or not, can be a huge boost for your brand. Celebrities are at the top rung of the “4 Levels of Influencers.” A celebrity who’s photographed using your product, or a social media post from an influencer singing… Read More
If you’re hosting a local event and you can’t convince the local media to cover it beyond a minuscule calendar listing in your weekly newspaper, you’re sunk. But do it right, and you can be blessed with sell-out crowds. When I agreed to serve as chair for the 2017 Garden Walk July 8 hosted… Read More
Whether you’re new to book publishing or you’re launching your fifth book, don’t miss today’s free training that I’m co-hosting with five other book publishing experts at 6 Eastern. I’ll be joined by book shepherd Judith Briles, book distribution expert Amy Collins, “geek gal” and virtual assistant Kelly Johnson, book designer Rebecca Finkel, and best-selling… Read More
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