The Publicity Hound’s Tips of the Week Issue #572 Sept. 13, 2011 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Lazy, Cop-out Photos 2. Bad Guest Blogger Pitches 3. Your Book: A Premium Incentive 4. Promoting a Breast Cancer Auction 5. Help This Hound 6. Hound… Read More
Need a 2-page website? You can be a beta tester
If you need a very simple, two-page website, you might want to consider giving a new service a whirl, by being a beta tester. Lucky Badger, a tool developed by Bob Ricca, who designed my newsletter, “Craigslist: A Valuable Publicity Tool.”, helps small businesses develop an online presence. He’s looking for a few beta testers to… Read More
Facebook Deadline Oct. 1
The Publicity Hound’s Tips of the Week Issue #571 Sept. 6, 2011 Publisher: Joan Stewart mailto:JStewart@PublicityHound.com http://publicityhound.com http://www.publicityHound.mobi http://www.publicityhound.net/ (Blog) http://www.publicityarticles.net (Ezine Archives) ========================================== “Tips, Tricks and Tools for Free Publicity” Receive this ezine direct to your desktop http://www.publicityarticles.net/feed/rss/ =================================== In This Issue =================================== 1. Facebook Deadline Oct. 1 2. Make Your Blog Your Home… Read More
10 ways to be an indispensable media source
What separates people who are masters at generating publicity from those who are constantly grousing that “the media doesn’t care about my story?” Often, it’s knowing how to be a valuable media source. Here are 10 ways to make yourself indispensable to reporters, editors, freelancers, broadcasters, bloggers, ezine editors and all new media. 1. Understand your Number One… Read More
Learn Rachael Ray, Regis & Kelly pitching tips today
If you missed the webinar that Steve Harrison hosted a few weeks ago on how to get onto big TV talk shows like “Rachael Ray,” “Live with Regis & Kelly,” and the “The Wendy Williams Show,” you have another chance to listen. Steve is repeating it at 2 and 7 p.m. Eastern Time today, Thursday, Sept. 8.… Read More
How to publicize an auction for breast cancer research?
Leticia Meireles of San Diego, CA, writes: I just had my birthday and in lieu of gifts, I’ve been asking friends to support a cure for breast cancer. Many generous business owners helped me to gather almost 100 items to be sold on my fundraising online auction—items on Ebay too. Many of them are from… Read More
What Taylor Swift can teach you about book marketing
This guest post was written by Carolyn Howard-Johnson, the author of the multi award-winning The Frugal Book Promoter (now in an updated and expanded second edition). Also part of the HowToDoItFrugally series is the booklet The Great First Impression Book Proposal booklet, that helps authors convince agents or publishers of their understanding of spin-offs, retailing and marketing in… Read More
Press release mistake: Not including a call to action
Press release mistakes abound. When you write your next release, don’t overlook the one part of it that can determine whether it’s a huge success, or a great big dud. It’s the call to action—the sentence that tells readers exactly what you want them to do. Press release expert Janet Thaeler discussed the call to action when she was my… Read More
Surprising Source of Traffic
The Publicity Hound’s Tips of the Week Issue #570 Aug. 30, 2011 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Surprising Source of Traffic 2. Write Razor-Sharp on Facebook 3. Pitch a “Follow Up” 4. Don’t Share Photo Albums 5. Sell My Products & Services 6.… Read More
Promoting fiction: Should authors fake a memoir?
This guest post was written by author Magdalena Ball, whose most recent novel, Black Cow, will be released by Bewrite Books later this year. She lives in New South Whales, Australia. Visit http://www.magdalenaball.com for more information on her work . * * * We all know that fiction is a harder sell than nonfiction.… Read More