The Publicity Hound’s
Tips of the Week
Issue #615 May 22, 2012
Publisher: Joan Stewart
mailto:JStewart@PublicityHound.com
http://publicityhound.com
http://www.publicityHound.mobi
http://www.publicityhound.net/ (Blog)
http://www.publicityarticles.net (Ezine Archives)
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“Tips, Tricks and Tools for Free Publicity”
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In This Issue
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1. Giving Birth to an Infographic
2. Organic Food & Jerks
3. Use Facebook’s ‘Pin to Top’
4. Hound Video
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1. Giving Birth to an Infographic
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I’ve been experimenting with a wide variety of tools and apps
that let you make infographics.
Some are so complicated that I couldn’t get past Step 1. Others
are so easy that all I had to do was click the mouse to see a
different version of what I created, with different fonts and
different colors.
I bailed out of the bad ones, made screen shots of the good ones,
and I’ll be sharing the best ones during the webinar I’m hosting
on Thursday on “How to Easily Make Free or Inexpensive
Infographics.”
Check out my first effort at creating an infographic called “3
Questions Bloggers & Journalists Love” at
http://publicityhound.net/?p=11397
Or go directly to the webinar registration page at
http://publicityhound.com/publicity-products/marketing-
tapes/infographics.htm
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2. Organic Food & Jerks
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When you see a controversial story you know will make somebody’s
blood boil, jump on it and comment. You’re almost guaranteed
publicity.
Here’s a great one for foodies, farmers, nutritionists,
environmentalists, food scientists, gardeners, health advocates,
sociologists and psychologists.
It’s titled, “Does organic food turn people into jerks?” Read it
at http://budurl.com/organicfoodandjerks
Write a blog post, or a guest blog post, or share it on Facebook
and watch the comments roll in.
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3. Use Facebook’s ‘Pin to Top’
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If you aren’t adding fresh content regularly to your Facebook
page, not to worry.
Facebook’s “Pin to Top” feature will let you move older content
to the top of your Timeline where visitors can see it, and it
will stay there for several days.
For example, if you’re giving away a free report or ebook, most
people following you won’t see it the first time around. So you
can go to the older post where you offered it originally, click
on the Edit pencil and then click on “Pin to Top.” It will move
it to the top of your Timeline.
This is one of Mari Smith’s jewels that she shared last week
during her free webinar on “10 Essential Facebook Money-Making
Techie Tips.” You can watch the video replay or download the 26-
page transcript at http://budurl.com/faceboooktipsreplay
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4. Hound Video
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You’ll love this short video which proves that many dog owners
do, indeed, look like their dogs:
http://www.youtube.com/watch?v=642qxehEcGg
Dog Jokes & Quotes Ebook: 170+ G-rated dog jokes and quotes,
perfect for a dog-lover, your favorite vet, or just for a few
good laughs: http://publicityhound.com/dogjokebook/
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Reprinted from “The Publicity Hound’s Tips of the Week,” an ezine
featuring tips, tricks and tools for generating free publicity.
Subscribe at http://publicityhound.com/ and receive by email
the handy cheat sheet “89 Reasons to Send a Press Release.”
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Joan Stewart
The Publicity Hound
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