The Publicity Hound’s Tips of the Week Issue #707 April 16, 2013 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Tips for Accurate Coverage 2. YouTube Allows Live Links 3. BlogTalkRadio: Resource or Ripoff? 4. Hound Video of the Week This Week in the Hound House:… Read More
YouTube
Grim News for Traditional Media
The Publicity Hound’s Tips of the Week Issue #700 March 19, 2013 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Grim News for Traditional Media 2. Dominate YouTube in Your Niche 3. Print vs. Broadcast Interviews 4. Hound Videos of the Week This Week in the… Read More
Like Rats on a Sinking Ship
The Publicity Hound’s Tips of the Week Issue #445 April 7, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” ========================================== In This Issue ================================ 1. Like Rats on a Sinking Ship 2. Google Measures Your Influence 3. Let ’em Know You Twitter 4. Before You Write a Nonfiction Book… 5. Advice… Read More
How to market a YouTube campaign
Somebody here at the “Unconference” asked Shel Holtz how to market a video like the Dove video I wrote about earlier today so that it creates a deafening buzz online. He didn’t know all the details but said they paid to have it on YouTube’s homepage. He also wasn’t sure if they did a blogger outreach campaign. But… Read More
Video-sharing websites go beyond YouTube
YouTube isn’t the only video-sharing website. Check out these 10 others, courtesy of Sree Sreenivasan, at left, technology reporter for WNBC.com and WNBC-TV in New York City. He also teaches journalism at Columbia University. Using video in your press releases is a very effective way to promote your business, or your product, service, cause or issue. It’s… Read More
Author reads to kids on YouTube
Author Dora Crow wrote to tell me about a clever way she’s using YouTube to promote her book. She writes: “In order to share the story of Winky & Wonder, I’ve begun reading my children’s book on YouTube as an online ‘Children’s Storytime.’ I uploaded the prologue a few days ago, and today I uploaded the… Read More