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Publicity Hound Archives

Writing Articles

Add social media links to your EzineArticles.com profile

It’s difficult enough keeping up with all the updates, profiles, friending, etc. at social networking sites. So thanks to Chris Knight of EzineArticles.com for reminding us to cross-promote from these sites and to include social media links in our EzineArticles.com profiles.  His website is now supporting LinkedIn, Facebook, MySpace, Twitter & FriendFeed. Here’s a sample of what his… Read More

Outsourcing helps you do more with less & saves your sanity

Most small-business owners whose businesses are on the fast track usually have one thing in common. They all outsource work they either hate to do, or work that requires a skill set or talents they don’t have.  They outsource bookkeeping, writing and editing, proofreading, graphics and artwork, search engine optimization, website design and management, and more. It lets them complete… Read More

Use spam checkers for ezine copy and pitches

Your ezine might be packed with free content and do excellent job promoting your expertise. But it’s worthless if it ends up in the recipient’s spam folder, or in one of several other spam traps that have been set by Internet service providers. That’s why it’s worth the extra time to run your ezine or important email you’re sending, like pitches to… Read More

EzineArticles.com will limit writers to four links June 1

If you’re sitting on a mountain of content that you’ve been wanting to submit to EzineArticles.com, do it before the end of the month. That’s when the site will start limiting writers to no more than four links within each article—two self-serving links and two other links. (A self-serving link is a link that you own or… Read More

Professional organizer needs promotion ideas

Debbie Jordan Kravitz of York, Pa.  writes: “I’m a professional organizer.  I also blog weekly at http://OnlineOrganizing.com, which has been going really well and leading to lots of website hits from all over the country. “To capitalize on this broad audience, and since I can’t physically organize these people, I have added virtual organizing consultation… Read More

Book reviews at EzineArticles.com help authors with publicity

Authors, are you giving away copies of your books to influential people and asking them to submit reviews at EzineArticles.com, the granddaddy of the article directory sites? Heck, they don’t even have to be influential. If you publish an ezine, ask your readers to review one of your books. Bloggers, you can do the same. Speakers,… Read More

Promote your expertise with these five tips

The new book “The Million-dollar Idea in Everyone–Easy New Ways to Make Money from Your Interests, Insights, and Inventions” includes five of my tips on how experts can promote themselves.  Author Michael Collins asked me to contribute some of my best ideas for the book, and of course I said yes. (By the way, accepting invitations… Read More

Explain how to find a lost dog or a lost (fill in the blank)

I lost my dog, Bogie, on Sunday night while taking her for a walk in a residential neighborhood about a mile from our home—shortly after sunset, with temperatures in the 20s and falling fast. It was trash day the next day on the street where we were walking. When she brushed up against a trash bag filled with… Read More

Sploggers bring traffic, so why the complaining?

Some of you are still grumbling about finding your blog posts, articles and other material on junk websites, junk blogs and other stange-looking web pages that don’t seem to have a common theme or reason for being there. People who steal your material are called sploggers. A splog (spam blog) is a fake blog created… Read More

Top 10 tips for free publicity—in Italian

Cecilia Ungania, an Italian journalist who works for YouMark, emailed me a few weeks ago asking if she could translate my article “Top 10 Tips for Free Publicity” into Italian, and post it at the website. Of course I said yes.  It’s very strange seeing the article I’ve written and, except for a few words here and there, not being able to understand what every… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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