The next time you write a headline for a blog post or an article, think of a headline that plants in the reader’s mind an indelible photo, or paints a picture. I found one that I love this morning. It accompanies an article by Vin Montello in one of last year’s issue of The Net… Read More
Writing Articles
Letters to the editor offer clues to articles you can write
If you’re dying to write for a magazine, and you want to suggest an article topic that the editor will embrace, start by reading the letters to the editor. That’s what Publicity Hound Judy Soccio did. She specializes in historic window treatments and wrote an article that takes up several pages in the December issue of Victorian… Read More
How to turn a Golf Digest article into more publicity
When you land a big story in a magazine, it’s all too easy to become giddy with excitement, and miss doing the hard work necessary to “publicize the publicity” and turn one media hit into what can become multiple hits. Larry Jacobs reminded me of that a few days ago when he participated in the teleseminar… Read More
American Way magazine searching for Road Warriors
Attention speakers, trainers, sales people or anyone who feels like they spend most of their life in an airplane. You could be one of the winners of the 9th Annual Road Warriors Contest, sponsored by American Way, the inflight magazine of American Airlines. The Grand Prize winner will take home 2 million Hilton Hhonors® Bonus Points, 1… Read More
12 more fill-in-the-blank headlines for your articles, blog
Suffering from headline writer’s block? If so, don’t sweat it. Over the weekend, I stopped at my local bookstore and scanned the covers of the June issues of several dozen business and consumer magazines and found these 12 headlines which you can tweak and turn into your own: Turn the _______ You Have into the _______ You Want… Read More
Need an expert? Look at one of the article directory sites
If you’re looking for an expert source because you need to hire a speaker, or you want a guest for your podcast, or you’re doing research for a book, don’t get discouraged if you don’t find one on Twitter, Facebook or LinkedIn, or by Googling . There’s still a large percentage of people—even experts—who aren’t at… Read More
Online visibility: 13 ways to build a following
This month’s guest blog post was written byJames Nissen. Last week, I shared James’ pitch and wrote about How a guest blogger pitched me and made me say ‘yes’ * * * By James Nissen “It does not matter how slowly you go as long as you do not stop.” — Confucius One of… Read More
How freelancers can use Twitter to find journalists, sources
Freelance writer Angie Gambino, one of myLinkedIn connections, invited me to respond to her question on how freelancers can use Twitter. I came up with several ideas and added more to the list: Follow journalists in your target market. Regardless of whether they follow you, pay attention to what they’re tweeting. Retweet some of their… Read More
12 proofreading tips for press releases, blogs & other copy
Before you send that next press release, or add copy to your online press room, or post something to your blog, or upload a new article to an article directory site, use Mickie Kennedy’s 8 top tips for proofreading. His company, eReleases, writes and distributes press releases for people who don’t want to do it… Read More
Action Sports Hub needs articles
Action Sports Hub is looking for action sports enthusiasts who can write articles. You can work you own hours from your home and at your own pace. Email samples. Write to them at Action Sports Hub Inc., 7071 Warner Ave., Suite F-416 Huntington Beach, CA 92647. If you’ve never written an article, see “How to Write How-to Articles.”