This edited transcript is the last in a four-part series from an interview on April 2, 2015. Dr. Judith Briles asks me about how authors can become experts and promote their expertise. Prefer audio? You can download it here or listen on iTunes. If you think this advice is valuable, share this link with your social media friends,… Read More
Writing Articles
Why publishing content on LinkedIn can be confusing if you blog
When LinkedIn rolled out its publishing platform a year ago this week, giving you the ability to publish helpful content to your profile, bloggers rejoiced. Finally, they could take all those posts and republish them on LinkedIn. Not so fast. Google doesn’t like duplicate content, and republishing all your content to LinkedIn is as bad… Read More
3 Ways to Add a Tip Jar to Your Blog
I drop spare change into the tip jar at the local coffee shop. Sometimes I put a dollar bill in the trumpet case of the guy belting out a jazz tune on the corner of a busy city street. I even tip the guy who drives me from the remote parking lot at the airport… Read More
Deadline tonight for discount on Blog Templates for Authors
My bundle of 17 Blog Post Templates for Authors has been flying off the digital shelves all weekend. They’re on sale until midnight (Pacific Time) tonight—Monday, March 2—for only $67…that’s $30 off the retail price. A few authors asked us if we’d demonstrate exactly how to use them. You need absolutely no technical… Read More
Authors: Free training for fast, easy blogging
Update on Feb. 28, 2015 Watch the webinar replay of 7 Fast, Easy Ways to Pull Traffic to Your Author Blog here before 11:59 p.m. on Monday, March 2. After that, we take it down and our killer offer for a product that will make blogging fast and easy disappears too: When… Read More
27 ways to use Fiverr.com to sell PR services
If you’re selling any type of PR- or publicity-related service—especially if you’re a new player in your niche—consider generating leads on Fiverr.com. It’s the global online marketplace of vendors offering tasks and services starting at $5 per gig. I send clients to Fiverr.com all the time if they need an inexpensive logo, or editing… Read More
13 ways to use your author resource box mini-bio
I collect author resource boxes, those mini-bios that usually appear at the end of articles and blog posts. And perhaps because I’m a writing coach, I love dissecting how the writers make themselves sound fascinating and worth a second look. You can find nine of my favorites in the article I wrote for The Future… Read More
How to turn your old articles and other printed content into money in the bank
By Barbara Florio GrahamGuest Contributor In the 1970s, I self-syndicated personal essays to newspapers across Canada. In those days, papers purchased only “one-time rights” for their circulation areas, so I was published frequently in six to 10 different papers. Some of these were travel pieces, but most were humorous accounts, and one became my best-seller… Read More
Hate writing headlines? Steal one. Lots of copywriters do
When you have to write a headline for an article or blog post, and your mind goes blank, don’t always start from scratch. Do what I and thousands of other writers do. Steal someone else’s headline, remove a word here, add a word there, and make it your own. One of the best places to… Read More
Content-rich infographics without any number crunching
About This Guest Blogger: Marketing and publicity expert Marcia Yudkin was one of my heroes when I started my business more than 15 years ago. I referred to her book, 6 Steps to Free Publicity, so often that it was threadbare. When you read her instructions below on how to come up with a story line… Read More