Men whose wives choose to keep their maiden names are often viewed as less masculine and lacking pants in the relationship, a new study finds. Authors, speakers and experts can piggyback onto this story for publicity, also known as newsjacking. Read more
Talk Radio
On TV and Radio, Avoid a Hot Mic That Leads to PR Hell
By Roshanda E. Pratt It has happened to presidents, vice-presidents, CEOs, athletes and even reporters. Those who witness it relish in enjoyment while those on the back end are utterly embarrassed. It’s called being unaware of the “hot mic” and saying something intended to be private. Hot mic situations happen more often than you realize.… Read More
Need publicity training for free? Join me May 11
Set aside some time this month and next to listen to take advantage of three weeks worth valuable free training on how to get free publicity. It’s the Be an Attention Getter Worldwide Telesummit, hosted by PR expert Samantha Whittaker. She has chosen me as the lead-off batter on Monday, May 11. I’m presenting on… Read More
Radio publicity tip: Call talk shows and comment
Savvy Publicity Hounds know how to use talk radio to their advantage, even if they’re only calling the show to comment on an issue the host is discussing. The first hoop you must jump through is to get past the call screener, particularly if it’s a big talk show. Be ready to tell the screener… Read More