Pitching

50 Pitching Tips

The Publicity Hound’s Tips of the Week Issue #716 May 18, 2013 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. 50 Pitching Tips 2. Helpful Summary: Google+ Updates 3. New Boston Globe Arts Section 4. Hound Video of the Week This Week in the Hound House:… Read More

Magazines releasing their 2013 editorial calendars

Smart PR people and self-promoters know October is the month when magazines start releasing their editorial calendars for the following year. Editorial calendars help advertisers know which topics will be featured in which editions. They also give Publicity Hounds a leg up on the competition because you can see instantly where your story might be… Read More

Want publicity in magazines? Research, then pitch

You can have the most interesting story idea on the planet. But unless you do your homework first and get to know everything you possibly can about the journalist you’re pitching it to, you could be blowing a golden opportunity for publicity. Let’s say you want to pitch a story about tweens to Caren Oppeneheim,… Read More

Dog Tweets–5 clever PR pitches that caught reporters’ attention

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 5 clever PR pitches that caught reporters’ attention. http://ow.ly/e6j1x 4 Pitches That Any Respectable Blogger Will Always Ignore http://ow.ly/ea9Gt Inside the PR campaigns of organizations that won Ragan’s 2012 PR Awards. http://ow.ly/eafTl Police in… Read More

Pitching magazines? Tips for a compelling subject line

Writing the email subject line is often the most difficult part of pitching a magazine. But not if you use this tip, one of more than 30 that I shared during the webinar on “How to Find Your Way into Glossy Magazines.” (The replay is available.) Here’s the tip: When writing the subject line, follow the… Read More

How to pitch your new product to magazines

You’re launching a product and you’re hoping for a big story in a national magazine. You find the editor’s name and email address in one of those expensive media directories. You write a pitch and email it to her. Not so fast! You’re probably pitching the wrong person. If it’s a big magazine,… Read More

Pitching tips from ABC, NBC, CBS producers Thursday

If you have an “in” with producers at any of the big TV talk shows, they’ll tell you exactly how to catch the attention of the people who book the guests. I don’t have any connections. You probably don’t either. But Steve Harrison does. He knows several insiders at the three big networks, and he’s… Read More

Publicity on NPR is easier if you follow these 3 steps

This is the 14th in a series “50 Tips for Free Publicity”which I’m pinning on Pinterest. Follow me there, and if you like my tips, comment and repin. Just click the button with the red “Pin It” above. * * * National Public Radio makes it incredibly easy for smart Publicity… Read More

Use ‘submit a news tip’ forms at media websites

If you want to get onto a TV show, into a magazine, or onto a blogger’s radar screen, the best place to start is at their website or blog. If the website has a search box, type “news tips” or “we want to hear from you” or “contact us.” Or look for a button with… Read More