The Publicity Hound’s Tips of the Week
– Issue #1002 March 12, 2016
- Costco Loves Region-specific Books
- Dangers of Going off the Record
- Research Before Pitching
- Hound Video of the Week
pitching the media
L.A. Times Book Editor to Meet So. Calif. Publicists Feb. 11
If you’re dying to find out what it takes to get your book reviewed by the L.A. Times, meet Carolyn Kellogg, the book editor, when she speaks to the Book Publicists of Southern California on Thursday, Feb. 11. She’s one of three speakers who will be featured during the program on “How to Romance the… Read More
Dog Tweets–Prevention Magazine Drops Print Ads, Hikes Single-Copy Cost
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. Media Prevention Magazine Drops Print Ads, Hikes Single-Copy Cost | Media – AdAge ow.ly/XP2xJ Marissa Mayer Cuts 15% of #YahooJobs, Saves Her Own (for Now) | via @PRNewser ow.ly/XX6Zp Social Media and… Read More
Dog Tweets–3-Step Guide to Celebratory #EmailMarketing
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. 3-Step Guide to Celebratory #EmailMarketing – via @WebsiteMagazine ow.ly/XvCR0 Check out @mybookshepherd #pitchingtemplate and other #pitchingtips ow.ly/Xywjg RT @PRNews: Being a professional communicator is more about listening than communicating #TopWomenPR How “House… Read More
How to Pitch Anything
How to Pitch Anything and Make People Say, ‘Tell Me More’
One of the toughest problems Publicity Hounds face is explaining succinctly their book, product or service. Your 15-second pitch should be short enough to catch people’s attention but enticing enough to make them say, “Tell me more.” It’s Day 3 of the third annual Publishing at Sea cruise for authors. We’re aboard the monster “Allure… Read More
Don’t Sweat Bad Reviews
Dog Tweets–10 TIPS for Authors to Handle Bad Reviews
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. 10 TIPS for Authors to Handle Bad Reviews > ow.ly/XnYth < “It’s NOT personal – It’s business.” #amwriting Monday Tips – 4 Content Tools You Can’t Live Without ow.ly/3yTveF #contentmarketing 6 Big… Read More