Pets

Make your pet a celebrity to help promote your small business

Just as Joan Stewart is The Publicity Hound, I’m tied to my famous cat, Simon Teakettle. Dubbed “the cat who owns the company” in an article in Business Week and on MSNBC.com, his persona has gone through three actual feline incarnations, but the company name, Simon Teakettle Ink, and the website remain constant. Naming your… Read More

Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.