The Publicity Hound’s Tips of the Week
– Issue #1250 Aug. 18, 2018
- But Will the Dog Pee?
- Top 10 Canadian Newspapers
- Write a How-to Article in Tweets
- Hound Video of the Week
Newspapers
Subtle Ways to Promote in Press Releases
The Publicity Hound’s Tips of the Week
– Issue #1237 July 3, 2018
- Subtle Ways to Promote in Press Releases
- 12 Ways to Produce a Killer Release
- Top Newspapers in NYC, Philly & Calif.
- Hound Video of the Week
Topics Perfect for Radio
The Publicity Hound’s Tips of the Week
– Issue #1073 Nov. 15, 2016
- Topics Perfect for Radio
- Big Changes at Wall Street Journal
- List of Writers Conferences
- Hound Video of the Week
9 Profitable Reasons to Sell (or Rent) Your Book to Libraries
Selling your books to libraries offers opportunities galore through things like more sales on Amazon and sales of spinoff products. Read more
21 Questions You Can Ask Journalists Before, During and After Interviews
If you’re contacted by a journalist, knowing the types of questions you can ask them will help you both. These fall into three categories: Last week, I shared 14 Questions You shouldn’t Ask Journalists. But I don’t want you to think you’re subservient to them. Media relations can be a tricky game that has rules… Read More
14 Questions to Never Ask Journalists
PR pro Michelle Garrett’s 7 Questions NOT to ask a reporter are a perfect checklist for anyone new to publicity, as well as to people who have been working with the media for awhile. Reading them took me back to my days as a newspaper reporter and editor. And I immediately started thinking of other questions… Read More
Meet Chicago Newspaper Editorial Page Editors April 13
The slow death of daily newspapers means that over the last 30 years, the once almighty editorial pages have lost much of their influence as well as many of their readers. Regardless, Publicity Hounds still look for every opportunity to use those opinion pages in a publicity campaign. In Chicago, getting an op-ed in one of… Read More
How to get book publicity from newspapers, TV
This edited transcript is the third in a four-part series from an interview on Jan. 12, 2015. Julie Eason asks me about how authors can do their own publicity. Prefer audio? You can listen to the podcast on iTunes or on Stitcher Radio. Part 4 will be published here tomorrow. Julie Anne: Let’s say we actually want… Read More
7 ways your local library can help you sell more books, even if you’re an indie author
Authors who need help selling their books should start looking close to home, at the one place where books are free: their local libraries. When I speak at writers’ conferences, I hear authors complaining that they don’t want to be bothered with selling to a library “where hundreds of people might read my book for… Read More
How a content strategist caught my eye with a perfect pitch
The subject line was irresistible: Hi Joan, a suggestion for you I clicked. My eye went immediately to the photo, and I knew she was friendly. She addressed me by name and said she’d get right to the point. She knew exactly what I covered in my blog because she linked to a previous post… Read More