The Publicity Hound’s Tips of the Week
– Issue #1246 Aug. 4, 2018
- Easy Fix for This Blog Mistake
- The Fascinating Science of Sleep
- How to Use USNPL.com
- Hound Video of the Week
Michelle Tennant of Wasabi Publicity tipped me off to USNPL.com, the giant free database of newspapers, TV and radio contacts in the U.S. She’s one of the most successful publicists I know. If Michelle says it’s indispensable for her job—booking clients on major TV shows and into top-tier media like the Wall Street Journal and… Read More
If you’re new to publicity, I’ll bet you’re making this mistake. You’re “spraying and praying.” That’s the phrase we use to describe DIY publicity seekers who spray a pitch or a message to the winds, or to a list of 300 contacts from a big media list, and then pray someone responds. Often, there’s silence. That’s… Read More
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. Using hashtags: 7 ways to avoid looking like a dweebIt’s one of the most powerful tools in search. It’s the hashtag, #, above the numeral 3 on your keyboard, an easy way… Read More
The Publicity Hound’s Tips of the Week Issue #594 Feb. 14, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. The Truth About Pricy Media Lists 2. Don’t Send Junk to TV Producers 3. Pinterest: The Shiny New Bauble 4. Patch Scales Back 5. Follow Up… Read More
The Publicity Hound’s Tips of the Week Issue #593 Feb. 7, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Lessons from a Speech on Farts 2. Build Your Own Media List 3. Don’t Say This to Journalists 4. No Experience Necessary 5. Free Webinar for… Read More
The Publicity Hound’s Tips of the Week Issue #470 Sept. 22, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. How to Promote Local Events on Twitter 2. Five Social Media Marketing Ideas 3. Entertainment Tonight Needs Pitches 4. Promoting a Reading Program 5. Help This… Read More
The Publicity Hound’s Tips of the Week Issue #465 Aug. 18, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” ========================================= In This Issue ========================================= 1. Feedback, Please 2. Huge Payoff for 15 Minutes a Week 3. Pitch Holiday Gift Guides Now 4. Promoting Intranet Software 5. Help This Hound 6. Hound… Read More
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