Why I love Mensa’s quizzes (even though I’m no Mensa) By Joan Stewart The Publicity Hound Whenever I fly American Airlines, I pull the in-flight magazine out of the seat pocket in front of me and turn to the back to see if there’s a Mensa Quiz. Then for the next half… Read More
Magazines
Sept. 11 deadline looming for O Magazine pitches
Sept. 11 is the deadline for pitching your business woman’s success story, or your tips for women, for a special round-up of story ideas that will be presented to O Magazine editors and other top-tier media. Publicists for PitchRate.com, which connects journalists with people seeking publicity, will take the best 10 to 20 pitches and present… Read More
How to pitch small business tips, stories to BusinessWeek.com
If you have advice, opinions, story ideas or a question related to small business for BusinessWeek.com, a high-traffic destination for anyone looking for business tips, check out their frequently asked questions. It includes tips on how to contact Karen Klein, who writes the Smart Answers column, and has a weekly podcast series. I suggest you contact Karen and offer yourself… Read More
Hip hop magazine wants to feature women DJs with clout
Street Report Magazine is looking for women DJs to feature in its “DJs With Clout” section in the April issue. The magazine is a Southern-based hip hop publication that gives exposure to independent artists. Send a press kit to Kim Ellis. She urges you to spread the word about this media lead.
You on a magazine cover? It’s not what you know; it’s who knows you
Landing on the cover of a magazine published by your trade association or professional interest group is a coup! Not because your peers are potential customers, but because it gives you enormous credibility in the eyes of people inside as well as outside your industry. If you’re itching to get onto the cover, Kirstin Carey shared… Read More
Inexpensive gifts will be in demand for holiday gift guides
With the economy hanging by a thread, this could be one of the grimmest retail holiday seasons in decades. That means editors of consumer gift guides will be on the lookout for press releases and photos featuring inexpensive gifts such as calendars, picture frames, jewelry, CDs, books, scrapbooks and even kitchen utensils. (Who in the world would feature… Read More
Why trying to get a magazine column can be wasted effort
A freelance PR person just emailed me and asked, “Did you ever or can you recommend a resource on how to become a magazine columnist?” I told her that several years ago, I wrote “Special Report #34: Secrets to Becoming a Columnist in Newspapers and Magazines.” It advises writers to offer columns for free and not ask… Read More
Family Circle blurb leads to huge traffic spike
When I checked my website and blog statistics recently, I noticed a huge spike in traffic since January 1. Since I wasn’t doing any special promotions, I forgot about it until Diana Ennen, a virtual assistant in Florida, congratulated me for being mentioned in the January issue of Family Circle magazine. “Family Circle?” I asked. “That’s one of the… Read More
Whole Foods magazine will feature only its own products
If your product is for sale at Whole Foods Market, go ahead and pitch a story idea to the editor of Whole Foods magazine. But don’t waste your time pitching if your product isn’t sold there or if you think a story in the magazine can help get your product onto store shelves. That’s the advice… Read More
Recycle Your National Media Hit
When a major newspaper, magazine or niche publication prints a story about you, or when you’re featured on a national network newscast, recycle that publicity by letting your local media know about it. Mystic Pop magazine, which features articles about holistic living and spirituality topics, wrote about surrealistic artist Mickie Bellah of Austin, Texas, and… Read More