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Publicity Hound Archives

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Gift expert needs product ideas for Pittsburgh Women’s Expo

Jennifer Melnick Carota of Belle Vernon, Pennsylvania writes: “I am an expert bargain shopper and ‘give-ologist’ known as the Gift Therapist. I have a ton of fun teaching folks how find fabulous gifts on a shoestring budget. “I recently combined all of my bargain shopping tips and gifting advice into my first book titled ‘Shop… Read More

How to promote a website for alternative energy research?

Mike Michaud of Bonham Fannin County, Texas writes: I would like to get some ideas on how to promote a site that is all about pooling our financial contributions to fund alternative energy research, development and production. There are many promising technologies that are languishing due to government ineptness, red tape, corporate greed, banking failure… Read More

Journals for puppy, kitten lovers need promotion ideas

Rik Feeney of Orlando, Florida writes: “I need help from fellow Hounds on how to best promote my new book, the Puppy Lover’s Journal. “It’s made up of 104 lined journal pages with pictures of cute little puppies of several different breeds on the bottom outside corner of each page. Since it’s a journal, you… Read More

Keepsake CD for birthdays, anniversaries needs promo ideas

Alaa el Ghatit of Libertyville, Illinois, writes: “I own a national service called LifeOnRecord which lets people capture and preserve their stories and memories from any phone.  The most popular product is a keepsake CD that people will give for birthdays, anniversaries and other events. “Here’s how it works. Someone planning the celebration will sign… Read More

How to promote a book signing for a book about Bi’aaatches

Roz Wolf of Los Angeles, California writes: I have a fun but strange book title to promote. “How To Woo A Bi’aaatch: The Key To Attracting Females” by Brian Zoozoo is a guide that speaks to a generation of single men and curious women aged 18-35. The word Bi’aaatch is slang for “a woman who… Read More

Author needs list of book clubs, book discussion groups

Larry Richards of Raleigh, North Carolina asks: “Where can an author get accurate information about the many book clubs and book discussion groups that exist in the U.S.? “My book is titled The Blind Prophet, one of six books in my Invisible War series, and it’s a story about angels and demons. It should be… Read More

How does musicians’ social networking site spread the word?

Kevin Gardiner of Tolland, Connecticut writes: “I am the president of Tune Rooms, a social network for musicians that lets users collaborate in virtual song-writing sessions. “Since we launched our site, we’ve received overwhelmingly positive feedback. But the main gripe that we don’t have enough users. I need to figure out how to grow the… Read More

Natural hair care products company needs publicity ideas

Dalia Wallach of New York, New York writes: “My company has a line of specialty hair care products. Our Get Glow products nourish your hair with formulas that include vitamins, minerals and plant extracts. “As your hair gets healthier, it starts to look better and you don’t have to wash it as often which is… Read More

Philadelphia remodeling firm needs marketing ideas

Teresa Berger of North Wales, Pennsylvania writes: “As marketing director for Creative Contracting, Inc., a Philadelphia-area design/build remodeling firm, it’s my responsibility to get the company and its ownership more exposure in the community.  The owner wants me to get him in front of more people, and find outlets for giving seminars and speeches to consumers, business networking organizations… Read More

How can the blind decipher images on online registration page?

Marcus Simmons, president of the Motown Automotive Professionals, asks: “I want to broaden my presence in the digital world and need to enroll in various online courses. “Since I’m blind, I can’t write down the characters in the image on the registration page, because my screen-reader can’t decipher images. Do your Hounds have any suggestions around this problem?”

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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