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Canadian jeweler wants ideas for Bloomingdale’s trunk show

Rachel Mielke of New York, New York writes: “I have a high-end designer jewelry company, Hillberg & Berk, that wholesales across Canada.  We have just broken into the U.S. market by being invited down to do a trunk show with Bloomingdale’s in New York City.  “This is an unheard of opportunity for our company and could… Read More

Web designer needs quick promotion tips to boost sales

Nancy Cavanaugh of Milwaukee, Wisconsin asks: I am a web designer at Cavanaugh Interactive who receives the majority of my business via word of mouth. I’ve been a freelance designer for more than 26 years, and in all that time I’ve never seen the economic situation deteriorate so quickly. Because of this, cash flow is… Read More

Temper Tantrum Handbook author wants promotion ideas

Judy Colbert of of Crofton, Maryland writes: I’m launching my latest book, Temper Tantrum Common Sense Handbook. It contains information gathered from experts and websites, including suggestions on how to prevent tantrums, how to stop them, and how to live with them. It will be great for parents, family members, baby sitters, daycare operators, flight… Read More

Honolulu photographer needs to attract high-end clientele

Lisa Hoang of Honolulu, Hawaii writes: “I am a professional child and family photographer. I own a boutique, on location portrait studio that caters to high-end clientele.  I want my business to be talked about among the elite, with my clients beginning a relationship with me from the time their babies or born, or just before… Read More

Ideas needed to promote website for do-it-yourself divorces

Jackie Stanley of Greensboro, N.C. writes: “I’m an attorney and recently launched a website which offers offers online courses that teach people how to handle their own simple divorce cases in North Carolina. “It teaches people who want to save time, money and hassle how to handle their own simple divorce actions. There are lots… Read More

Gift expert needs product ideas for Pittsburgh Women’s Expo

Jennifer Melnick Carota of Belle Vernon, Pennsylvania writes: “I am an expert bargain shopper and ‘give-ologist’ known as the Gift Therapist. I have a ton of fun teaching folks how find fabulous gifts on a shoestring budget. “I recently combined all of my bargain shopping tips and gifting advice into my first book titled ‘Shop… Read More

How to promote a website for alternative energy research?

Mike Michaud of Bonham Fannin County, Texas writes: I would like to get some ideas on how to promote a site that is all about pooling our financial contributions to fund alternative energy research, development and production. There are many promising technologies that are languishing due to government ineptness, red tape, corporate greed, banking failure… Read More

Journals for puppy, kitten lovers need promotion ideas

Rik Feeney of Orlando, Florida writes: “I need help from fellow Hounds on how to best promote my new book, the Puppy Lover’s Journal. “It’s made up of 104 lined journal pages with pictures of cute little puppies of several different breeds on the bottom outside corner of each page. Since it’s a journal, you… Read More

Keepsake CD for birthdays, anniversaries needs promo ideas

Alaa el Ghatit of Libertyville, Illinois, writes: “I own a national service called LifeOnRecord which lets people capture and preserve their stories and memories from any phone.  The most popular product is a keepsake CD that people will give for birthdays, anniversaries and other events. “Here’s how it works. Someone planning the celebration will sign… Read More

How to promote a book signing for a book about Bi’aaatches

Roz Wolf of Los Angeles, California writes: I have a fun but strange book title to promote. “How To Woo A Bi’aaatch: The Key To Attracting Females” by Brian Zoozoo is a guide that speaks to a generation of single men and curious women aged 18-35. The word Bi’aaatch is slang for “a woman who… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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