Susan Murphy of Pleasant Ridge, MI writes: I’m looking for some interesting avenues in which to promote our client, an environmental scientist who specializes in toxic mold education, detection and remediation. Connie Morbach, M.S. CHMM CIE, is a respected national authority in indoor air quality (IAQ) who has performed over 10,000 residential/commercial air tests and… Read More
Help this Hound
How to promote a speaker on anti-Semitism?
Judith Bron of Spring Valley, N.Y. writes: ” It is no secret that anti-Semitism is at its highest pinnacle since the end of World War II. “Jews are the longest surviving civilization on the face of the earth. I’d like to get onto the paid speaking circuit and speak about this topic: “In spite of… Read More
‘Refired Not Retired Day’ needs promotion ideas
Phyllis May of Key West, FL, writes: “March 1 is my day in Chase’s Calendar of Events. It’s ‘Refired not Retired Day’ and it’s also the title of my book. It’s a humoprous book that shows people how to make the most of life after retirement. “Might your Publicity Hounds have suggestions for things I can suggest for… Read More
Ideas for promoting children’s book on inappropriate touching?
Jill Starishevsky of New York, NY writes: “I am a prosecutor of child abuse and sex crimes in New York City. I wrote a children’s book called My Body Belongs to Me to teach children that if someone touches them inappropriately, they should tell a parent or teacher right away. “In a non-threatening, engaging manner, this guide… Read More
Publicity dilemma? Let Publicity Hound readers help—for free
Struggling to find a good story idea to pitch to the business reporter at your daily newspaper? Wondering how to use your Facebook Fan page to promote your product or service? Trying to catch the attention of the editors at Oprah’s magazine? Help is on the way. Actually, it’s called “Help This Hound,” and it’s one… Read More
Artist needs tips for placing artwork on TV, movie sets
Consuelo Okdie from Tampa Bay, Fla., writes: “I’m hoping that you or one of your readers will be able to tell me how to get my artwork used as set decoration for TV or films. “My work is unique in medium and application as I am one of a very few artists using polymer clay to… Read More
Author needs help marketing a book of religious stories
From Bonnie Stuempfig of Waukesha, WI: “I wrote a book, Heavenly Connections, a soft-cover spiral-bound book, and hoped to sell it mostly at my church and other area churches, but there seems to be a ho-hum attitude despite the fact that I’m already a published writer and the stories are uplifting and entertaining. “They include… Read More
Help a publisher promote a book to volunteer board leaders
Linda Alexander of Pitman, NJ, writes: “I work for an association management and publishing company, and we have just published the book Mentoring the Stars: A Program for Volunteer Board Leaders. “The book is designed to help new board members on association boards understand their new roles and learn the skills and competencies they need… Read More
How do you pitch a story on washable mats?
Jeanne Krieg of Savage, Minnesota writes: “DryMate is a manufacturer in Minnesota with a line of absorbent and washable mats for home, pets, autos, hunting, garage and outdoors. We even sell a mat that goes under your Christmas tree stand to catch spills, dirt etc. “Since our product is made from a fabric with a bonded… Read More
Web designer needs marketing ideas—tips, anyone?
Alissa Rothstein of Alissa Rothstein Design Studio in Woodbridge, NJ, writes: “I am a graphic/web designer, and I’m stuck when it comes to marketing. “I’ve tried email blasts to different industries, postcard mailings, and am a member of the Chamber of Commerce which, incidentally, had promised but never provided any leads. “I am not really targeting… Read More