The Publicity Hound’s Tips of the Week Issue #447 April 21, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” ========================================== In This Issue ================================ 1. You Have No Control 2. Help the Unemployed 3. Social Networking Annoyances 4. Dating Service of PR 5. Promote a Women’s Website 6. Help This Hound… Read More
Help this Hound
Dallas/Fort Worth concierge service asks for marketing ideas
Shametra L. Thomas of Dallas, Texas writes: “I have a new concierge business, The Savvy DFW Mommy, in Dallas, Texas. The business targets professional/working moms. “It serves the Dallas/Fort Worth area and specializes in on call personal assistance, corporate concierge services, home organization, home improvement project management, event planning, personal shopping, and style and decor… Read More
WomensMedia.com needs promotion/media kit ideas
Karen Kalisek of Escondido, Calif. writes: “WomensMedia.com a seven-year-old website that has undergone a major overhaul and is in the process of relaunching. “We pride ourselves in offering ‘expert advice for working women.’ Currently, we have 30,000 unique website followers each month (20% of those are overseas), 10,000 follow the blog, Women’s Lunch Talk, and, 1,000 listen to… Read More
Lighten Your Load
The Publicity Hound’s Tips of the Week Issue #446 April 14, 2009 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” ========================================== In This Issue ================================ 1. Lighten Your Load 2. Where to Find Speaking Gigs 3. Tea Party Publicity 4. Use a Gravatar 5. Promote a Consignment Shop 6. Help This Hound… Read More
Furniture consigment shop in N.H. needs marketing tips
Karen Nardella of Conway, N.H. writes: “I am a sole proprietor who owns the Emporium Consignment Outlet and Home Staging Center, a consignment shop for high-end furniture in Conway, N.H. “I sell gently-used, high-quality, brand-name furniture such as Ethan Allan, and I pay the owner 55 percent of the sale. All the furniture is no… Read More
Retirement community needs marketing tips
Keri Gerlach of Greenfield, WI writes: “I’m the marketing director for Clement Manor, a retirement community. My biggest challenge is a limited budget and limited resources targeting long term care and assisted living. Not many folks are out there touring facilities until they have to, and given the economy, most are waiting even longer to… Read More
Can astrology author ride coat tails of author Stephanie Myer?
Michele Lessirard of Vero Beach, Fla. writes: “I have been blogging for more than seven years at New Moon Journal and my blog. “Now, there’s a high-profile Harry Potter-type author named Stephanie Myers who’s written a series of vampire novels. One best-seller is New Moon. Of course, I am competing now for search engine optimization… Read More
Trainer needs to promote ‘white guys’ diversity program
Pegine Echevarria of Jacksonville, Fla. writes: I am launching a licensed training program called “White Guys Are Diverse Too!” I want to capture the interest of corporate and government chief diversity offers, chief learning officers and senior leadership of large corporations who can purchase this program to spread the word to their employees. The topic… Read More
Everlasting Matrimony book needs promotion ideas
Publicity Hound Sheryl P. Kurland of Orlando, FL writes: With Valentine’s Day just around the corner, which is a logical tie-in to my product, I need some new, exciting, low-cost ideas prior to the holiday to stimulate Valentine’s Day book sales. I’m the author of the self-published Everlasting Matrimony: Pearls Of Wisdom From Couples Married… Read More
Author needs ghostwriter for a book on brain health
Nancy Wurtzel of Thousand Oaks, California writes: “I have a client who is interested in writing a book on brain health, targeted to Baby Boomers. My idea is to take the book in an entirely different direction so it will stand out from the dozens of other books that have already been published on this… Read More