This “Help This Hound” question comes from Katie Schwartz, president of the Corporate Speech Pathology Network: “I wanted to let you know that I have just publicized your business to over 70 corporate speech pathologists. We work as consultants to the business community. We come from four countries, although primarily the U.S. “One of the… Read More
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Job search expert needs tips to promote job openings
Susan Joyce of Marlborough, Mass., writes: I am a job search expert trying to pull traffic to my blog at Job-Hunt.org and help people connect with jobs in this tough economy. Every Monday is Job Search Madness Day on Job-Hunt.org. Top employers with a large number of open jobs are profiled each Monday, and then… Read More
Author needs help promoting writing/yoga retreat
This week’s Help This Hound question is from Laura Davis of Santa Cruz, CA: “I’m a seven-time HarperCollins author who now teaches writing in my home area of Santa Cruz, CA. And increasingly in retreat settings. “This past June, I created my first international trip: a two-week writing retreat, featuring daily yoga and adventures in… Read More
Speaker/author with Parkinson’s needs publicity ideas
Publicist Roberta Stein of Skokie, IL, needs ideas for generating publicity for her client. She writes: Dr. Steven Steinberg, once a practicing dentist with a thriving practice, had his career cut short when a van pulled in front of his bicycle one weekend morning. Badly hurt, he was diagnosed with permanent hand tremors, and later… Read More
Publicist needs ideas for promoting fitness book
Publicist Roberta Stein of Skokie, IL, writes this Help This Hound question: Sandi Berger, my new client, wrote a new book, “Fitnevision: Create Your Lifestyle Vision Starting From The Inside Out.” “At her website, , and in her book, Sandi shares the story that healed her and led to her becoming a personal… Read More
Author needs tips for promoting Microsoft Office book
Karin Rex of Lansdale, Pa., asks this week’s “Help This Hound” question: My book, Microsoft Office 2010 Demystified, was just published a few weeks ago. But the publisher is doing NO publicity for the book. The Demystified series is one of their best book series with over 100 titles! Obviously, I’ll need to toot my own horn, but how? The primary audience for this… Read More
How to publicize an auction for breast cancer research?
Leticia Meireles of San Diego, CA, writes: I just had my birthday and in lieu of gifts, I’ve been asking friends to support a cure for breast cancer. Many generous business owners helped me to gather almost 100 items to be sold on my fundraising online auction—items on Ebay too. Many of them are from… Read More
How would you rewrite this pitch for women’s magazines?
Juliet Hartley of St. Petersburg, Fla., writes: “I’ve been sending a lot of pitches to different magazines about my chic handmade hair accessories at BowAllure.com, but I just don’t hear anything back from them. It’s very frustrating. “I’m attaching a copy of a pitch I sent to a few magazines and would love to hear your input. I’ve… Read More
Wanted: Tips for finding executives 50 and older
This week’s Help This Hound question is from Bonnie Boots of Tampa Bay, Fla.: “I’m working with a client who offers training for business consultants through a membership site, Consultants Gold. “The faculty is made up of top-shelf experts who’ve successfully transitioned from business executive to independent business consultant. The ideal member for Consultants Gold is a… Read More
Tips needed for pulling traffic to heart health website
This week’s “Help This Hound” question comes from Teri Arnold of Norfolk, Wa.: “I work for the American Heart Association in the Mid-Atlantic Affiliate and we are rolling out a new interactive website at MyLifeCheck.org that provides a free health score and personal action plan for ideal health. “You simply plug in your numbers (blood pressure, BMI, height,… Read More