Sara Holliday of Poway, California writes: “I specialize in pre- and post-natal fitness and relationship issues. “I’ve had a lot of press: Oprah & Friends Radio, Martha Stewart Living Radio, Playboy Radio, PBS Radio, KABC, KNBC and KTLA, and I’m a columnist for several women’s health and fitness publications. “But it hasn’t led to an… Read More
Help this Hound
Publicist wants tips on how to deal with impatient clients
Gail Sideman of Milwaukee, Wisconsin writes: “I’m what the business calls a veteran publicist and media relations professional who has landed quality hits, and believes she does a good job in explaining how a PR or publicity campaign works to those who have never been involved in one. “I outline the fact that an online newsroom… Read More
‘Feeding Pets of the Homeless’ needs publicity ideas
Genevieve Frederick of Carson City, Nevada writes: “I am the executive director of Feeding Pets of the Homeless, an organization that helps to feed pets of the homeless and disadvantaged in cities across the country. “We enroll members who collect pet food and partner with a food bank that distributes the pet food to those… Read More
Decorators’ trade group needs publicity ideas
Nicka Stewart of Middletown, New Jersey writes: “I started an organization with a partner last May. The Decorators’ Alliance of North America offers professional affiliation, certification and continuing education for interior decorators. DANA is dedicated to the personal and professional growth of its members. We offer resources, educational opportunities, industry discounts, and networking programs. … Read More
Website for young designers needs promotion ideas
Rebecca Witek of Buffalo Grove, Illinois writes: I created a website for young designers that focuses on the soon-to-be or newly graduated. I was in their shoes not too long ago, and I’ve realized as a graphic designer that it’s important to understand and learn skills that compliment their creative talents such as marketing, networking, public relations… Read More
Dryer vent cleaning company needs newspaper publicity
Publicity Hound Janice Bittner of northern Virginia writes: “Our company, Dryer Vent Wizard, cleans, fixes and installs dryer vents in an effort to help prevent dryer fires. I’ve sent at least three media kits to 10+ newspapers in our area over the last year that covered fire safety. I even gave out free dryer vent check… Read More
Songwriter needs to reach music supervisors, film execs
Tamra Engle of Oakland, California writes: “I’ve worked for over 25 years as a musician. But the ‘rock star’ in the mirror is now in her late 40s, but still able to crank out tunes that TV, films and new media are willing to pay me for. I write songs to pitch to the few… Read More
Disposable dental drill needs publicity ideas
Elbert Mackey of Austin, Texas writes: “I am interested in pitching a new FDA-approved disposable dental drill that consumers buy from us for $49.95 and which we, in turn, ship directly to their choice of dentists throughout the United States. The FDA prohibits the sale of dental devices to consumers. “Our one-time-use dental drill eliminates… Read More
Web video in Charlotte, N.C. wants publicity ideas
This “Help This Hound” question is from John Easton of Charlotte, North Carolina asks: “My new web video portal, Broadcast Charlotte, features local small business events, and I would like some help from your Hounds on how to generate my own publicity for it. “Broadcast Charlotte provides on-demand video coverage of a variety of small-business… Read More
Sonoma County wine country website wants promo ideas
Nancy Hayssen Sonoma County, California writes: “I am a local private pilot and web entrepreneur who has launched a website targeting Sonoma County residents and visitors traveling direct into the area from L.A., Seattle and Portland who want to visit the Wine Country. “The site recently has been ‘taking off’ and I’d love your help. I’m… Read More