free publicity

12 ways to use my free ebook on DIY publicity tips

It’s my annual gift to you: “The Best of The Publicity Hound’s Tips of the Week of 2012” ebook. This year’s book includes 27 publicity and social media tips for businesses, schools, nonprofits, authors, speakers and experts, excerpted from my ezine, delivered each Tuesday and Saturday. Right-lick here and save the book to your hard… Read More

Why You Make Me Grateful

The Publicity Hound’s Tips of the Week Issue #666 Nov. 20, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Why You Make Me Grateful 2. Host Your Own Webinars 3. Small Business Saturday 4. Hound Video of the Week This Week in The Hound House:… Read More

5 Reasons to Seek a Sponsor

The Publicity Hound’s Tips of the Week Issue #661 Nov. 3, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. 5 Reasons to Seek a Sponsor 2. Look-alike Contests for Facebook 3. New Posts at My Blog 4. Hound Video of the Week This Weekend in… Read More

Yelp Slaps Sites for Phony Reviews

The Publicity Hound’s Tips of the Week Issue #658 Oct. 23, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Yelp Flags Phony Reviews 2. Promote Your Facebook Page 3. Free Site Lists Your Webinars 4. Hound Video of the Week This Week in the Hound… Read More

Copycat TV news story: Buy a diamond, get a gun

It pays to be a copycat, especially if you’re after free publicity. When jewelry store owner Harold van Beek, near Cedar Rapids, Iowa, heard that a jeweler in Georgia had gotten publicity for offering a hunting rifle to every customer who bought diamond jewelry, he copied the marketing tactic and found himself on the local news.… Read More

Dog Tweets–5 clever PR pitches that caught reporters’ attention

Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 5 clever PR pitches that caught reporters’ attention. http://ow.ly/e6j1x 4 Pitches That Any Respectable Blogger Will Always Ignore http://ow.ly/ea9Gt Inside the PR campaigns of organizations that won Ragan’s 2012 PR Awards. http://ow.ly/eafTl Police in… Read More

Let your local media know about major publicity hits

Publicity Hounds usually want to know how to graduate from local publicity to national publicity. But sometimes, if you generate national publicity right out of the gate and you’re fairly new to self-promotion and DIY PR, you might not be able to figure out how to turn that big hit into local media coverage. Easy.… Read More

Why My Heart is Breaking

The Publicity Hound’s Tips of the Week Issue #636 Aug. 7, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Why My Heart is Breaking 2. Turbocharge Your WordPress Blog 3. How to Jazz Up Your Bio 4. Hound Photos of the Week This Week in… Read More

Use Pinterest as a Blog Magnet

The Publicity Hound’s Tips of the Week Issue #632 July 24, 2012 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Use Pinterest as a Blog Magnet 2. Bloggers: Your PR Ambassadors 3. Get on America’s Top TV Shows 4. Hound Joke of the Week This Week… Read More