There’s a place in my heart for professional organizers, perhaps because I need one at my side every waking minute of every day. While looking through old blog posts, I found one titled Professional organizer needs promotion ideas, and it generated lots of comments from my readers. But that was five years ago! Today, there are… Read More
Free PR Tools
Online marketing tips galore in Red Hot Internet Publicity
I’m honored that book marketing expert Penny Sansevieri asked me to write the Foreword to her new book, Red Hot Internet Publicity. She’s one of my Publicity Hounds, and she presented two fabulous sessions last week at Author U in Denver, where I also spoke. Even though I already hosted a webinar with Penny a few… Read More
Free Twitter bird icons (and hundreds more) for your blog
There’s nothing cuter—or more helpful—than a stash of Twitter icons to use at your website or blog, or in your newsletter. It’s even better if they’re free. AWeber, the company I use to send my ezine, “The Publicity Hound’s Tips of the Week,” just emailed me a list of links where anyone can grab hundreds… Read More
12 ways to use my free ebook on DIY publicity tips
It’s my annual gift to you: “The Best of The Publicity Hound’s Tips of the Week of 2012” ebook. This year’s book includes 27 publicity and social media tips for businesses, schools, nonprofits, authors, speakers and experts, excerpted from my ezine, delivered each Tuesday and Saturday. Right-lick here and save the book to your hard… Read More
Storify: Valuable tool lets PR pros be storytellers
This guest post was written by Harrison Kratz, the Community Manager at MBA@UNC, the new online program that allows students to receive an aacsb online mba degree from the University of North Carolina anywhere around the world. Harrison also sticks to his entrepreneurial roots as the founder of the global social good campaign, Tweet Drive, which has collected over… Read More
Need national publicity? Master the art of storytelling
Speakers know that if they can tell an emotional story from the platform, they’ve got the audience in their hands. Authors have perfected the art of storytelling, too, to sell millions of books. And Publicity Hounds who can tell a compelling story can generate mountains of national publicity. Publicist Michelle Tennant Nicholson, Chief Creative Officer… Read More
Create your own infographics at Visual.ly
Are you as fascinated with infographics as I am? They’re everywhere these days, and you can’t spend much time on Twitter, or surfing the web, without stumbling across one. Create your own at Visual.ly, a start-up that allows anyone to quickly and easily create professional quality designs with their own data. When you’re ready to… Read More
24 juicy publicity, social media tips in free ‘best of’ ebook
If you haven’t made any resolutions for improving your publicity or social media efforts next year, promise that you’ll steal at least one tip from this free ebook, “The Best of The Publicity Hound’s Tips of the Week of 2011” and do it. This is the seventh year I’ve compiled the very best tips from… Read More
Write killer headlines: 102 fill-in-the-blank formulas
The next time you’re struggling with a headline for an article, press release, blog post, a page at your website or a paid ad, whip out this handy five-page cheat sheet and steal one of the 102 headline-writing formulas. Fill in the blank, and you’ve got a killer headline. It’s courtesy of blogger Chris Garrett,… Read More
60 free (or almost free) tools for marketing, publicity
Everybody’s talking about Fiverr.com, a website where people tell you what they’re willing to do for $5. If you have a slim budget for publicity, this site could be perfect for you. Among the wacky things people say they’re willing to do (“I’ll write your name in the foam on top of… Read More