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Newsjack Time’s Person of the Year

The Publicity Hound’s Tips of the Week

– Issue #1180 Dec. 9, 2017

  1. Newsjack Time’s Person of the Year
  2. Best PR Tools of 2017
  3. Free Training Starts Tuesday
  4. Hound Video of the Week

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Advice Needed on Using IMDbPro to Contact Celebrities

Publicity Hound Teri Brown of North Las Vegas, Nev., asks: “Do you know if IMDbPro is a good resource for finding current contact info on celebrities?  They charge $19.95 on a month-to-month basis or less yearly.  My main concern is current info.  Have you heard anything about them one way or the other?” The Publicity… Read More

#PublishingatSea Day 4: The Food of Old San Juan

The foodies in our group can hardly wait to hit the streets of Old San Juan, Puerto Rico for our Food & Culture Walking Tour this afternoon, one of two excursions I’ve chosen on our fourth annual Publishing at Sea cruise aboard Royal Caribbean’s Freedom of the Seas. But we have two classes today on… Read More

6 Tips for Dealing with Publicity Stress and the PR Grind

By Peggy Sealfon Promoting yourself can be challenging. But you can take several clear—and simple—steps to streamline the process and keep stress at bay.  I used to own an advertising agency and, more recently, have become a life coach, author and publisher, so I’ve distilled advice into these six doable tips. 1. Create a simple… Read More

Tips from 32 Top Copywriters

The Publicity Hound’s Tips of the Week

– Issue #1084 Dec. 24, 2016

  1. Tips from 32 Top Copywriters
  2. Pump Value into Your Pitches
  3. Your Favorite Tools?
  4. Hound Video of the Week

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Pet experts: EzineArticles.com wants your articles

Attention veterinarians, zookeepers, pet store owners, pet sitters, horse breeders, dog trainers, bird-watchers, cat fanciers, fish experts and even those of you who dig creepy-crawly critters like reptiles and amphibians. EzineArticles.com has just created a new “pets” category for your articles. “Pets” used to be a sub-category of “Home & Family,” but there’s so much interest in pets that… Read More

Capture email addresses, publicity with these 55 freebies

Are you letting visitors come to your website, look around, then leave without asking them for their email addresses? If so, shame on you. That’s no different than a stopkeeper letting customers walk into the store without asking, “Is there something I help you find?” Some of those visitors, by the way, might be journalists doing research… Read More

Free press release writing course needs promo ideas

I’m starting a big promotion campaign for my free email course called “89 Ways to Write Powerful Press Releases” and I’m looking for ideas from my Hounds so I don’t miss anything. I’m looking for: —Contact information for bloggers and ezine editors who would be interested in this course. I’ve already contacted many of them, but I want… Read More

Newsletters engage customers

Instead of always hunting for more customers, spend some time on keeping the ones you already have. I love this story at the Vario Creative blog about how a product manager for a legacy software product created a newsletter that really scratched an itch that her customers had—and won their loyalty. I’m assuming she published an ezine, not… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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