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Calculate the value of your Facebook Fan Page

Maintaining a Facebook Fan Page is a lot of work. You need to attract targeted fans who care about your topic. You must consistently provide compelling content. And you should respond to every person who responds to you. So how much is all this work really worth? Find out with the Social Page Evaluator, which… Read More

Web designer needs marketing ideas—tips, anyone?

Alissa Rothstein of Alissa Rothstein Design Studio in Woodbridge, NJ, writes: “I am a graphic/web designer, and I’m stuck when it comes to marketing. “I’ve tried email blasts to different industries, postcard mailings, and am a member of the Chamber of Commerce which, incidentally, had promised but never provided any leads. “I am not really targeting… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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