Three fast facts that show you why publishing ebooks for Amazon.com’s Kindle are such a big deal, especially if you’re an expert in your field: 1. The New York Times is now adding ebooks to its best-seller list. 2. For every 100 hardcover books Amazon is selling, it sells 143 Kindle ebooks. 3. Every ebook… Read More
ebooks
Wanted: Tips to publicize ebook for college students
Katie Schwartz Chattanooga, TN, asks: “What are some ways to reach education reporters, or parents of students about to enter college? “I have written an ebook called Portable Parent for parents and college students, with advice the students need on life skills such as time and money management, as well as much more. Parents download… Read More
Why I don’t worry about people giving away ebooks I sell
Twice this week, people who want to create ebooks but are afraid that the content will be plagiarized, or that their customers will give the ebooks to their friends, asked me how I prevent that from happening to my own ebooks. I don’t worry about it. Period. With one slight exception. When you turn a document into a PDF, the security… Read More
Promote an ebook 26 ways–add to this list & you could win $50
If you’re trying to promote an ebook, there are enough things you can do to keep yourself busy for weeks and even months. That’s what I told my friend, Clarence Jones, when he emailed me this week asking for tips on how to promote his new ebook Computing Shortcuts for PCs. The tips are similar… Read More
Free ebook can help you promote your business or nonprofit
Susan Payton of Egg Marketing & Public Relations interviewed me this week on how Publicity Hounds can use free ebooks to promote a product, service, cause or issue. I told her about the success I’ve had with the free ebook I give away to my readers every Christmas. It’s called “The Best of the Publicity Hound’s… Read More
Why most Oprah fans need an ebook on how to pitch
Women’s Wear Daily says the staff at “O, the Oprah Magazine” isn’t pleased with Susan Harrow’s new ebook “Get into O Magazine.” And WWD doesn’t seem to be either, based on this review. But reviewer Amy Wicks doesn’t present a very convincing argument. Some of Susan’s “secrets,” she says, are “relatively commonsensical topics” that anyone can learn just by picking up the… Read More
Free family fitness ebook needs marketing tips
Howie Jacobson of Durham, North Carolina writes: “I teach parents how to raise healthy children in a crazy and busy world, and be a good role model. I’ve written a free 27-page guide called ‘Uncle Howie’s Fit Family Gift Guide 2007.’ It includes helpful information about the four cookbooks that can change your life,… Read More
Free ebook on publicity ideas
If you’re short on ideas for publicity, read the 24 ideas in “The Best of The Publicity Hound’s Tips of the Week from 2005.” It’s yours free. It’s a compilation of some of the best ideas from my ezine of the same name. (You can subscribe in the box on the right side of my blog, or… Read More
Free ebook on publicity gives you 24 ideas you can steal
“The Best of The Publicity Hound’s Tips of the Week of 2005” is hot off the computer. It’s a compilation of the 24 tips from last year’s weekly ezine that evoked the greatest response from readers. You can still use many of these tips in your 2006 media campaign. You can download the ebook and pass this… Read More