The Publicity Hound’s Tips of the Week
– Issue #960 Oct. 17, 2015
- How to Find Readers for Your Books
- Copywriting Trick
- 53+ Free Image Sources
- Hound Video of the Week
Copywriting
How Copywriting Skills Can Turn Publicity into Profits
It’s called the Zeigarnik Principle, and if you know how to use it, it can help you get publicity and turn all that promotion into profits. It’s named after Bluma Zeigarnik, the Russian psychiatrist and psychologist who concluded that the human mind cannot stand unfulfilled curiosity. The best sales copywriters love this principle, because it… Read More
Learn 5 Critical Copywriting Skills Today with Tom Antion
UPDATE: Tom Antion’s in-depth video teaches you five critical copywriting skills you’ll need to write persuasively. Reserve about an hour and a half for this free class. Watch it here. You’ve scored fabulous publicity with a two-page spread in a magazine you’ve been dying to get into. They even printed your website address, and you… Read More
How to Use Other People’s Money
Issue #795 Feb. 22, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue How to Use Other People’s Money These 3 Phrases Grab Readers Speakers: 5 Easy Ways to Get Gigs Hound Video of the Week This Weekend in the Hound House: I don’t know how this happened, but seven… Read More
Get an “In” with Local TV
Issue #794 Feb. 18, 2014 Publisher: Joan Stewart “Tips, Tricks and Tools for Free Publicity” In This Issue Get an “In” with Local TV Your Copywriting Problems Solved Help This Hound Hound Video of the Week This Week in the Hound House: The only thing getting me through this winter is my new “woman sized”… Read More