This week’s Help This Hound question is from Anne Roos of South Lake Tahoe, CA: “I’m an author and I’ve received 40 free books from the publicist I used last year, 20 copies each of “The Musician’s Guide to Brides: How to Make Money Playing Weddings” and “The Brides Guide to Musicians: Live Wedding Music Made Easy and… Read More
Contests
Nominate a newspaper for a notable idea, achievement
Don’t be surprised if the newspaper, as we know it today, is gone a decade from now. But before it disappears, let’s give the newspapers that do an exceptional job their due. If you have a favorite local, regional or national newspaper that achieved something noteworthy in at least one area this past year, nominate it for Editor &… Read More
Restaurant owner needs help with PR for name change
This week’s Help this Hound question is from Timothy Nishimoto, owner of Vino Paradiso Wine Bar & Bistro in Portland, Oregon:”I’m in a PR quandry. I hope you and your readers might be able to give some advice. “Several months ago, you posted my first question in Help This Hound, asking how I could capture media attention for… Read More
Can you spot the 5 mistakes in this guest blogger’s pitch? Find them all and win $100 coupon
If you want to write a guest blog post at your favorite blog, and you’re writing the pitch, don’t make the five mistakes this blogger made when he emailed me today. Can you guess what they are? Here’s the entire pitch: OK, what did the blogger do wrong? But let’s be fair. What two things… Read More
How to give Facebook Fans a coupon for Liking a page?
Heather John of Los Angeles, Calif., asks this week’s Help This Hound question: “I created and manage the Facebook business page for an online store and I want to set something up on Facebook (maybe through Events?) where we send out a mass Facebook message inviting previous customers to like our new Facebook business page. … Read More
Need a clever tagline? Learn from nonprofits Taggies contest
Taglines, those pithy one-liners that follow the name of an organization, can let people know within two seconds what your organization does and how it helps them. Yet too many companies don’t have a tagline because they can’t think of something clever. If that’s you, Nancy Schwartz’s 2010 Tagline Contest for Nonprofits will inspire you.… Read More
How have my publicity tips helped you? Win $500 in prizes
How has my free ezine, “The Best of The Publicity Hound’s Tips of the Week,” changed your life or your business? That’s the question you should answer if you want to win $500 in products or consulting services from me. Why $500? Because I’m doing this to promote Issue 500 of my newsletter, which I’ll… Read More
How can I promote issue Number 500 of my free newsletter?
Almost every Tuesday during the last decade, my readers and I have been sharing our best tips in “Craigslist: A Valuable Publicity Tool.” If it’s Tuesday, and it’s Christmas, the ezine arrives via email on Christmas Day and the other 51 weeks of the year. On April 16 this year, I’ll published Edition Number 500,… Read More
19+ story ideas to generate publicity, PR for your business
If you’re looking for publicity from bloggers or traditional media but can’t think of an idea to pitch to them, here’s a quick way to find several. Longtime Publicity Hound Norman Lieberman reminded me about this yesterday when he emailed me to see if I had a list of questions that Publicity Hounds can ask themselves, designed to… Read More
12 ways to use my free ebook of publicity tips
Have you claimed your copy of “The Best of The Publicity Hound’s Tips of the Week of 2009” yet? It not, grab it here. You’ll find the 26 tips that generated the most response from readers of “Craigslist: A Valuable Publicity Tool.” last year. I give away this ebook each year, and my readers eagerly look… Read More