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Create a Killer 2015 PR Plan

The Publicity Hound’s Tips of the Week

– Issue #859 Oct. 11, 2014

  1. Create a Killer 2015 PR Plan
  2. Contest for Authors
  3. Become a Highly-Paid Speaker
  4. Hound Video of the Week

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Help for Your Slogan or Tagline

The Publicity Hound’s Tips of the Week Issue #715 May 14, 2013 Publisher: Joan Stewart ========================================== “Tips, Tricks and Tools for Free Publicity” =================================== In This Issue =================================== 1. Help for Your Slogan or Tagline 2. Google+ Vanity URLs Coming 3. News Release Contest Q&A 4. Hound Video of the Week This Week in the… Read More

Promote your Facebook page with a look-alike contest

The next time you needed a fun promotion for a new product or service, or an upcoming event, consider a look-alike contest, one of the 35 Ways to Promote Your Facebook Page. Important: You must use a third-party app to run your contest, one of 9 tips for running successful Facebook contests.    I love… Read More

How to get publicity for your company’s anniversary

  You might so excited about your company’s anniversary that you’re ready to shoot off fireworks. But don’t expect anybody else to join you. Unless, of course, you offer an interesting timeline of the most newsworthy events in your industry, or your company, during that time you were in business. I came up with that… Read More

Best way for an author to promote book giveaway?

This week’s Help This Hound question is from Anne Roos of South Lake Tahoe, CA: “I’m an author and I’ve received 40 free books from the publicist I used last year, 20 copies each of  “The Musician’s Guide to Brides: How to Make Money Playing Weddings” and “The Brides Guide to Musicians: Live Wedding Music Made Easy and… Read More

Nominate a newspaper for a notable idea, achievement

Don’t be surprised if the newspaper, as we know it today, is gone a decade from now. But before it disappears, let’s give the newspapers that do an exceptional job their due. If you have a favorite local, regional or national newspaper that achieved something noteworthy in at least one area this past year, nominate it for Editor &… Read More

Restaurant owner needs help with PR for name change

This week’s Help this Hound question is from Timothy Nishimoto, owner of Vino Paradiso Wine Bar & Bistro in Portland, Oregon:”I’m in a PR quandry.  I hope you and your readers might be able to give some advice.     “Several months ago, you posted my first question in Help This Hound, asking how I could capture media attention for… Read More

Can you spot the 5 mistakes in this guest blogger’s pitch? Find them all and win $100 coupon

If you want to write a guest blog post at your favorite blog, and you’re writing the pitch,  don’t make the five mistakes this blogger made when he emailed me today. Can you guess what they are? Here’s the entire pitch: OK, what did the blogger do wrong? But let’s be fair. What two things… Read More

How to give Facebook Fans a coupon for Liking a page?

Heather John of Los Angeles, Calif., asks this week’s Help This Hound question: “I created and manage the Facebook business page for an online store and I want to set something up on Facebook (maybe through Events?)  where we send out a mass Facebook message inviting previous customers to like our new Facebook business page. … Read More

Need a clever tagline? Learn from nonprofits Taggies contest

Taglines, those pithy one-liners that follow the name of an organization, can let people know within two seconds what your organization does and how it helps them. Yet too many companies don’t have a tagline because they can’t think of something clever. If that’s you, Nancy Schwartz’s 2010 Tagline Contest for Nonprofits will inspire you.… Read More

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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