Stop wasting time trading links with other websites, posting the same how-to article to a gazillion article directory sites, and doing sneaky little things at your own website to try to trick the search engines. Those strategies can actually hurt you. Spend your time instead creating video, one of the most powerful ways to pull… Read More
Building Traffic
Deadline Jan. 31 for 2020 Yearbook of Experts
If you’re a subject matter expert who wants media attention, make sure you’re listed in an experts directory, and write and distribute lots of press releases on your topic. Bypass expensive per-release distribution charges with a subscription to Expertclick. Read more
Inventor Needs Publicity Ideas for Handle That Makes it Easy to Shovel Snow and Dirt
Publicity Hound Howie Rosenshine of Downington, Pa., writes: “I invented the Shovelution, a shovel handle attachment that lets you greatly reduce the effort, strain and potential injury involved in shoveling snow or dirt. “It attaches easily to any straight-shaft shovel or similar implement. When you add it to your standard shovel, you can switch sides… Read More
Dog Tweets of the Week–How to Convert a Hangout on Air to a Podcast
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. How to Convert a Hangout on Air to a PodcastIt is surprising to discover just how easy it is to convert Google Hangouts into an iTunes podcast. It’s so easy and the… Read More
Dog Tweets of the Week–Two Simple Twitter Tips to Virtually Dominate Your Niche
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. Two Simple Twitter Tips to Virtually Dominate Your NicheHere are a two quick and easy tips to help you virtually dominate your industry through the power of Twitter! Guess which platform journalists… Read More
Free cheat sheet: 15 ways to pull more YouTube traffic
How I wish I had had Jeff Johnson’s free YouTube cheat sheet when I started my YouTube channel about eight years ago. YouTube was a mystery to me. I was struggling to learn video—how to use the camera, the proper lighting, how to edit—and there was little time left to figure out how to use YouTube.… Read More
Dog Tweets of the Week–Shocking Social Media Statistics For 2013
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. Shocking Social Media Statistics For 2013 Social media growth has been non-stop for the past few years and is almost at the point where it is impossible to imagine the Internet without… Read More
Dog Tweets – The Difference Between a Press Release and a Pitch
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. The difference between a press release and a pitch.WHETHER YOU’RE A RETAILER announcing a store opening or a vendor announcing a market event, knowing the difference between a press release and a… Read More
Google+ no longer optional, it’s mandatory to rank high
If you’re not on Google+ yet, or you’re on it but not doing much with it, consider these sobering facts: Social media strategist BL Ochman says, “Content is, indeed king, and any brand that isn’t producing content on Google+ that people want to read is going to find itself without traffic, fans, or—soon—sales.” Join BL… Read More
9 killer calls-to-action to use today on LinkedIn
Never assume that people know what you want them to do. You have to TELL them. Every time you write a status update on LinkedIn, or send an InMail, or answer a question in Groups, consider a call-to-action. You might think that sounds “too promotional” on the world’s Number 1 business networking site. But not… Read More