Indie authors who market books with passion and energy stand as much chance of partnering with a big retail brand as a best-selling author does. Here’s how L.L. Bean found an outdoors writer through a web search and partnered with her to create a win-win. Read more
Book Signings
Authors: Swallow Your Pride and Work Book Signing Events
“Talent is cheaper than table salt. What separates the talented individual from the successful one is a lot of hard work.” —Stephen King By D.S. Edwards Guest Blogger When most people think of a book signing, they picture John Grisham sitting at a table in Barnes & Noble with a line of people waiting, literary… Read More
#PublishingatSea Day 8: Our Proud Authors Keep Selling
It’s Day 8–Saturday, Jan. 28–on our Publishing at Sea cruise. We’re so pumped up after yesterday’s first book signing that we’re ready to dive right in and start selling again at the second one. Not so fast, mateys. This is another sea day, headed back to Fort Lauderdale. That means more classes all day. The… Read More
#PublishingatSea Day 7: Will They Buy Our Books?
It’s Day 7—Friday, Jan. 27—aboard the Freedom of the Seas, and this is the day we’ve all been waiting for, our first of two afternoon book signings aboard the ship. We can hardly wait. But first, there are classes to teach and lessons to learn. This is an at-sea day, heading back to Fort Lauderdale.… Read More
Prepare for Nasty Questions at Book Signings, Speaking Gigs
If the topic of your book or public speaking engagement is remotely controversial, be prepared for a tough, angry, hostile question at your next book signing or speaking gig. One of the very best ways to deal with the question? Don’t answer it. Simply respond to it by pivoting to your key message.… Read More
7 ways your local library can help you sell more books, even if you’re an indie author
Authors who need help selling their books should start looking close to home, at the one place where books are free: their local libraries. When I speak at writers’ conferences, I hear authors complaining that they don’t want to be bothered with selling to a library “where hundreds of people might read my book for… Read More