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Publicity Hound Archives

Book Marketing

Get Your Product into Celebs’ Hands

The Publicity Hound’s Tips of the Week

– Issue #1148 Aug. 8, 2017

  1. Get Your Product into Celebs’ Hands
  2. Where Experts Answer Questions
  3. Sell Books by the Truckload
  4. Hound Video of the Week

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Be Ready for This Media Question

The Publicity Hound’s Tips of the Week

– Issue #1143 July 22, 2017

  1. Be Ready for This Media Question
  2. Meet the Bionic Marketer
  3. Your First Car? A Media Kit “Fun Fact”
  4. Hound Video of the Week

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Give Away Books to Attract Bulk Orders, But Have a Plan

When I speak at author conferences, I usually end up with an armload of books I know I won’t read but will donate to Goodwill. Authors foist them on me, even after I decline politely, tell them I have little time to read and that if I did read, it would be a magazine or… Read More

5 Audiences You Can’t Ignore

The Publicity Hound’s Tips of the Week

– Issue #1128 May 30, 2017

  1. 5 Audiences You Can’t Ignore
  2. Easy, Free Stock Photo Site
  3. New to Book Publicity? Start Local
  4. Hound Video of the Week

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Spend a Few Nickels to Avoid Lawsuits

The Publicity Hound’s Tips of the Week

– Issue #1127 May 27, 2017

  1. Spend a Few Nickels to Avoid Lawsuits
  2. 6 Ways to Find Pain Points You Can Heal
  3. Pull Leads from YouTube
  4. Hound Video of the Week

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Liquidation Sale Starts Now

The Publicity Hound’s Tips of the Week

– Issue #1122 May 9, 2017

  1. Liquidation Sale Starts Now
  2. Book Marketing Tip
  3. Thursday: What Corporate Sponsors Want
  4. Hound Video of the Week

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How to Beef Up a YouTube Channel

The Publicity Hound’s Tips of the Week

– Issue #1119 April 29, 2017

  1. How to Beef Up a YouTube Channel
  2. How to Pitch Your Book
  3. Use Email Signatures for Publicity
  4. Hound Video of the Week

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Pitching? Don’t Skip This Step

The Publicity Hound’s Tips of the Week

– Issue #1118 April 25, 2017

  1. Pitching? Don’t Skip This Step
  2. Thursday: More on Pitching
  3. YouTube Deadline in 7 Days
  4. Hound Video of the Week

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Newsjacking the Fresno Shooting

The Publicity Hound’s Tips of the Week

– Issue #1117 April 22, 2017

  1. Newsjacking the Fresno Shooting
  2. Own Your Topic on PayPal Me
  3. Tuesday: Sell Books by the Truckload
  4. Hound Video of the Week

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Top 100 Local Online Directories

The Publicity Hound’s Tips of the Week

– Issue #1109 March 21, 2017

  1. Top 100 Local Online Directories
  2. Quiz: What Annoys Journalist Most
  3. Push Your Book Over the Finish Line
  4. Hound Video of the Week

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Publicity expert Joan Stewart, a PR mentor aka The Publicity Hound, works with small business owners who need free publicity, and with PR pros who tell their clients' stories to the world. She shows you how to establish your credibility, enhance your reputation, position yourself as an expert, and sell more products and services. To receive her free DIY publicity tips twice a week, subscribe here. See all the ways you can work with Joan. Or contact her and ask a burning question about PR, self-promotion or social media.

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